Digital Marketing Officer

Nibong Tebal Enterprise Sdn Bhd; Parit Buntar; Sur place; MYR 60 000 - 90 000; Plein temps

Résumé du poste

Nibong Tebal Enterprise Sdn Bhd is hiring a marketing professional to drive sales through social commerce channels in Malaysia, including TikTok Shop and Shopee. The role focuses on expanding store performance and customer engagement through targeted campaigns and livestreams.

You will collaborate with external agencies and content creators, track ROAS and affiliate metrics, and deliver data-driven insights with Excel and Google Analytics to meet business goals.

Qualifications

• Diploma or Bachelor's Degree in Marketing, Mass Communications, Business, Creative Media or a related field.
• 1–3 years of working experience in social commerce, e-commerce or digital marketing.
• Experience with or managing an external agency or TikTok Shop Partner is an advantage.
• Good communication skills in English and Bahasa Malaysia.
• Skilled in TikTok Shop, Shopee, livestream management, video editing using CapCut and Canva.
• Familiar with affiliate marketing, sales analytics, and reporting using Excel and Google Analytics.
• Possess own transport.

Responsabilités

• Manage social commerce channels, including TikTok Shop and Shopee, to achieve sales targets and improve store performance.
• Plan and execute promotional campaigns, livestream sessions, and short-form video content to drive sales and customer engagement.
• Manage affiliate and KOL partnerships, including commission structures, product seeding, and performance tracking.
• Coordinate with external agencies, Marketing, content creators, and fulfilment teams to ensure smooth campaign execution and product availability.
• Monitor sales performance, conversion rates, ROAS, livestream results, and affiliate performance.
• Prepare regular performance reports, analyst results, and recommend improvements to achieve business objectives.

Description du poste

Manage social commerce channels, including TikTok Shop and Shopee, to achieve sales targets and improve store performance.

Plan and execute promotional campaigns, livestream sessions, and short-form video content to drive sales and customer engagement.

Manage affiliate and KOL partnerships, including commission structures, product seeding, and performance tracking.

Coordinate with external agencies, Marketing, content creators, and fulfilment teams to ensure smooth campaign execution and product availability.

Monitor sales performance, conversion rates, ROAS, livestream results, and affiliate performance.

Prepare regular performance reports, analyst results, and recommend improvements to achieve business objectives.

Job requirements

. Diploma or Bachelor's Degree in Marketing, Mass Communications, Business, Creative Media or a related field.

1–3 years of working experience insocial commerce, e-commerce or digital marketing

Experience working with or managing an external agency or TikTok Shop Partner is an advantage.

Good communication skills in English and Bahasa Malaysia.

Skilled in TikTok Shop, Shopee, livestream management, video editing using CapCut and Canva

Familiar with affiliate marketing, sales analytics, and reporting using Excel and Google Analytics.

Possess own transport