Digital Marketing Executive - Website

Private Advertiser; Petaling Jaya; On-site; MYR 60,000 - 90,000; Full time

Job summary

Private Advertiser is seeking a Digital Marketing Executive to manage the website presence, drive SEO, and streamline marketing operations using low-code automation tools. The role spans content, search strategy, and marketing tech stacks, reporting to the Digital Marketing Director.

The candidate should have 1–3 years in webmaster or digital marketing, strong CMS/SEO knowledge, and experience with WordPress, analytics, and AI deployment. Excellent English writing and teamwork are expected.

Qualifications

• Bachelor level degree in digital marketing or related field.
• 1-3 years in webmaster or digital marketing role.
• Strong understanding of CMS, SEO, and AI deployment.
• Experience with WordPress, plugins, and analytics tools.
• Familiarity with low-code automation tools for marketing tasks.

Responsibilities

• Add, edit, and update website content via WordPress.
• Perform routine content audits and ensure information across the site is accurate and up to date.
• Coordinate basic front-end updates and troubleshoot minor website issues.
• Plan and execute SEO strategies to improve organic search rankings and traffic.
• Apply AI optimization practices to improve visibility in AI-driven search results.
• Conduct keyword research and on-page optimization for search and AI discoverability.
• Monitor performance using Google tools and report on key metrics.
• Design, build, and maintain marketing automation workflows using low-code tools.
• Automate repetitive marketing tasks (lead capture, CRM updates, reporting).
• Integrate marketing tools and platforms (CRM, forms, emails, APIs).

Skills

Digital marketing concepts

SEO optimization

Analytical mindset

English writing

Education

BSc/BA in Digital Marketing, Information Systems, Marketing or relevant fields

Tools

WordPress

WooCommerce

Google Analytics

Google Search Console

Google Tag Manager

Ahrefs

Semrush

n8n

Zapier

Make

Job description

The Digital Marketing Executive manages website presence, drives organic visibility through modern SEO, AIO, and GEO practices, and streamlines marketing operations through low-code automation tools. This role suits someone comfortable working across content, search strategy, and marketing tech stacks. The Digital Marketing Executive is a crucial operational role, reporting to the Digital Marketing Director.

Key responsibilities

• Add, edit, and update website content (pages, posts, images, banners, forms) via WordPress
• Perform routine content audits and ensure information across the site is accurate and up to date
• Coordinate basic front-end updates and troubleshoot minor website issues
• Plan and execute SEO strategies to improve organic search rankings and traffic
• Apply AIO (AI Optimization) and AEO (Answer Engine Optimization) practices to improve visibility in AI-driven search and answer engines
• Conduct keyword research, on-page optimization, technical SEO checks, and content structuring for search and AI discoverability
• Monitor performance using tools such as Google Search Console, Google Analytics, Keyword Planner and SEO platforms (Semrush/Ahrefs, etc), and report on key metrics
• Design, build, and maintain marketing automation workflows using n8n, Zapier, or Make
• Automate repetitive marketing tasks (lead capture, CRM updates, reporting, follow-ups, etc.)
• Integrate marketing tools and platforms (CRM, forms, messaging, email, spreadsheets, APIs)

About you

• BSc/BA in Digital Marketing, Information Systems, Marketing or relevant fields
• Minimum of one to three years' experience in a webmaster or digital marketing role
• Excellent understanding of website technology, CMS and digital marketing concepts and best practices
• Experience with website development, HTML coding, hosting, SEO optimisation, and generative AI deployment
• Working knowledge of web tools such as WordPress, WordPress Plugins, WooCommerce, Keyword Planner, Google Analytics, Google Search Console, Google Tag Manager, Ahrefs and generative AI tools
• Working knowledge of low-code automation tools such as n8n, Zapier, Make, etc.
• Analytical mindset and critical thinking skills
• Excellent written and communication skills in English
• Results-oriented, self-motivated and a good team player

About us

ReGen Hospital is committed to demonstrating consistency with its mission, vision and values, working effectively with others to achieve company and departmental goals and KPIs, ensuring consistently high-quality deliverables, promoting continuous improvement and innovation, driving for effective results, and contributing to a continuous learning environment.

What can I earn as a Digital Marketing Executive