Digital Marketing Executive (Social Media)

Magnus Digital Sdn Bhd; Kuala Lumpur; On-site; MYR 45,000 - 60,000; Full time

Benefits offered by this job

Competitive salary

Opportunities for career growth

Exposure to diverse clients

Job summary

A digital marketing agency is seeking a Digital Marketing Executive to manage social media campaigns and client interactions. The ideal candidate will have 2–3 years of experience in social media management, strong copywriting skills, and proficiency in tools like Facebook Business Manager. This role offers opportunities for growth in a creative and fast-paced environment, along with a competitive salary and benefits.

Qualifications

• Minimum 2–3 years of hands-on experience in social media management and digital marketing.
• Experience managing campaigns across Facebook, Instagram, LinkedIn, and TikTok.
• Degree in relevant field is essential.

Responsibilities

• Plan and create engaging content for social media platforms.
• Monitor audience engagement and respond to comments/messages.
• Assist in planning and optimizing Meta ad campaigns.

Skills

Strong copywriting skills

Social media management

Analytical mindset

Experience with Facebook Business Manager

Education

Degree in Mass Communication, Marketing, Digital Media, or related field

Tools

Facebook Business Manager

Instagram Insights

Job description

Digital Marketing Executive (Social Media)

Introduction

At Magnus Digital, we combine creativity, strategy, and technology to deliver impactful digital marketing solutions. We are looking for a Digital Marketing Executive who is passionate, proactive, and creative, with a strong interest in social media and digital trends. This role is ideal for someone who enjoys content planning, copywriting, and client interaction, and who wants to grow in a fast‑paced digital agency environment.

Scope Of Work

As a Digital Marketing Executive, you will be involved in planning, executing, and managing social media campaigns across multiple platforms, while supporting client growth through creative and data‑driven strategies.

Key Responsibilities

Social Media Management

• Plan, strategize, and create engaging content for Facebook, Instagram, LinkedIn, and TikTok.
• Manage and grow clients’ social media accounts with platform‑appropriate content.
• Monitor and respond to comments, messages, and audience engagement in a timely manner.

Content Planning & Copywriting

• Develop monthly content calendars aligned with campaign goals and brand direction.
• Write clear, engaging, and on‑brand copy for posts, captions, and advertisements.
• Collaborate closely with designers and content creators to ensure cohesive content execution.
• Build and maintain strong relationships with assigned clients.
• Understand client objectives and translate them into effective digital strategies.
• Prepare performance reports, insights, and recommendations for improvement.
• Manage timelines, expectations, and communication to ensure client satisfaction.

Videography & Photography (Advantageous)

• Plan and execute basic video and photo shoots for social media content.
• Support the creation of short‑form videos, reels, stories, and promotional visuals.
• Work with the creative team to ensure content is engaging and platform‑optimized.

Meta Advertising

• Assist in planning, managing, and optimizing Meta (Facebook & Instagram) ad campaigns.
• Monitor ad performance, targeting, and budgets to improve campaign results.
• Analyze data and apply insights to optimize ads and improve ROI.

Job Requirement

Experience

• Minimum 2–3 years of hands‑on experience in social media management and digital marketing.
• Experience managing campaigns across Facebook, Instagram, LinkedIn, and TikTok.
• Basic to intermediate experience in Meta advertising and campaign reporting.

Skills

• Strong copywriting skills with the ability to adapt tone for different audiences.
• Familiar with Facebook Business Manager, Instagram Insights, and scheduling tools.
• Experience in videography and photography is an added advantage.
• Analytical mindset with the ability to track performance and optimize strategies.

Education

• Degree in Mass Communication, Marketing, Digital Media, or a related field.
• Digital Marketing or Social Media Advertising certifications are a plus.

Other Requirements

• Strong organizational and time‑management skills.
• Confident communicator with good client‑facing abilities.
• Proactive, self‑motivated, and eager to learn new tools and trends.
• Ability to handle multiple projects in a fast‑paced agency environment.

Why Join Us?

• Work with a creative and collaborative digital marketing team.
• Gain exposure to diverse clients and industries.
• Opportunities for career growth and skill development.
• Competitive salary and benefits package.

If you’re a creative digital marketing enthusiast with a passion for social media and digital strategies, we’d love to have you on board. Apply now and be part of the Magnus Digital team.