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CASES BY JCH SDN BHD is seeking a Social Media Content Creator to produce high-volume, trend-driven content for TikTok and Instagram. You will work closely with the Content Team Lead to craft hooks, pacing, and conversion-focused videos that turn viewers into buyers.
Ideal candidates have 1–3 years in content creation or social media marketing, a strong portfolio, and a marketing mindset focused on selling products. English and Bahasa Malaysia proficiency is required.
This role focuses on driving engagement and conversion across Mutu's TikTok and Instagram. You will work closely with the Content Team Lead to produce high-volume, trend-driven content that stops the scroll and drives sales. We are looking for someone who understands hooks and knows exactly how to turn a viewer into a buyer.
The right candidate is creative, commercially minded, and understands what makes people watch and buy. You should be comfortable producing content daily and adapting quickly to trends.
This role is ideal for someone who wants to create content that actually drives results.
In this role, your responsibilities are:
High-Volume Content Creation: Shoot, edit, and post daily short-form content for TikTok and Instagram.
Conversion-Driven Content: Create videos that drive sales, including product demos, drop tests, problem/solution content, and live-selling teasers.
Hook Writing & Pacing: Write strong hooks and edit videos with fast pacing to maximise watch time and engagement.
Market & Trend Awareness: Take trending formats and elevate them with Mutu's visual identity. Understand what's in the market and create content that drives conversion, not just engagement.
Cross-Team Collaboration: Work with the Content Team Lead and Content Creators to ensure content is both high-performing and on-brand.
This position requires:
1 to 3 years of experience in content creation, UGC, e-commerce, or social media marketing.
A strong portfolio or TikTok/IG account showing content you've made that has performed well.
Deep understanding of TikTok algorithms, hooks, pacing, and e-commerce (TikTok Shop).
A marketing mindset that understands how to sell a product and drive action, not just create views.
Ability to produce multiple pieces of content a day without sacrificing quality.
Strong written and spoken English and Bahasa Malaysia.
A proactive mindset with the ability to take ownership and drive results.
Bachelor's degree in Marketing, Communications, Media, or a related field is preferred but not mandatory.
Mutu Case is a Malaysian phone accessory brand on a mission to become the everyday essential for the modern Malaysian.
Mutu Case started as a fast-moving brand with a simple goal: sell cases people love. We grew quickly, and we've now entered a new stage. We're investing in real structure, raising our standards, and sharpening our point of view about who we are and what we stand for.
It's an exciting stage. We're growing, restructuring, and laying the foundation for what's next. But we're not a big corporate machine. We're a lean, ambitious team that moves fast, cares deeply, and believes that good work comes from good people.
If you're looking for a place where your work actually matters, where you can shape the brand instead of just executing, and where you'll be surrounded by people who care about doing things well, Mutu might be the place for you.
We're building something worth remembering. Come build it with us.
Mutu Case is a Malaysian phone accessories brand on a mission to become an everyday essential for the modern Malaysian.
What started as a fast-moving brand focused on creating cases people love has grown into a new chapter of growth and transformation.
Today, we're building stronger foundations, raising our standards, and defining what Mutu stands for. We're a lean, ambitious team that moves fast, values great people, and believes meaningful work comes from those who care.
Join us and help shape a brand worth remembering.
Mutu Case is a Malaysian phone accessories brand on a mission to become an everyday essential for the modern Malaysian.
What started as a fast-moving brand focused on creating cases people love has grown into a new chapter of growth and transformation.
Today, we're building stronger foundations, raising our standards, and defining what Mutu stands for. We're a lean, ambitious team that moves fast, values great people, and believes meaningful work comes from those who care.
Join us and help shape a brand worth remembering.
Mutu Case is a Malaysian phone accessories brand on a mission to become an everyday essential for the modern Malaysian.
What started as a fast-moving brand focused on creating cases people love has grown into a new chapter of growth and transformation.
Today, we're building stronger foundations, raising our standards, and defining what Mutu stands for. We're a lean, ambitious team that moves fast, values great people, and believes meaningful work comes from those who care.
Join us and help shape a brand worth remembering.
What can I earn as a Social Media Content Creator