Chinese-Speaking Digital Marketing Executive

WOW PEOPLE SDN. BHD.; Kuala Lumpur; On-site; MYR 40,000 - 72,000; Full time

Job summary

WOW PEOPLE SDN. BHD. in Kuala Lumpur seeks a Digital Marketing Executive (Chinese Speaker) to manage social media across major platforms, craft engaging content, and execute strategies that align with brand objectives.

You will plan monthly content calendars, collaborate with creative teams, and monitor performance to optimise reach and engagement. Fluency in Mandarin and English is required, with Bahasa Malaysia an added advantage.

Qualifications

• Diploma or Bachelor’s degree in Marketing, Mass Communication, Advertising, Digital Media, or related field.
• 1-2 years minimum experience in social media management, content marketing, or digital marketing.
• Experience in digital entertainment or online media is advantageous.
• Strong understanding of social media platforms, content strategies, and online communities.

Responsibilities

• Manage and maintain social media accounts across Facebook, Instagram, TikTok, Telegram and other platforms.
• Develop and execute social media strategies aligned with brand positioning and business objectives.
• Plan, schedule, publish, and monitor content across assigned channels.
• Maintain consistent brand identity, messaging, and visual presentation.
• Collaborate with designers, video editors, and creative teams to produce high-quality digital content.
• Prepare creative briefs for visuals, short-form videos, animations, and digital campaigns.
• Monitor audience engagement and coordinate with customer support when needed.

Skills

Social media management

Content creation

Copywriting

Campaign planning

Analytics

Team collaboration

Mandarin language

English language

Education

Diploma/Bachelor in Marketing/Communications

Tools

Meta Business Suite

Canva

Google Workspace

Social media analytics tools

Job description

WOW PEOPLE SDN. BHD. in Kuala Lumpur seeks a Digital Marketing Executive (Chinese Speaker) to manage social media across major platforms, craft engaging content, and execute strategies that align with brand objectives.

You will plan monthly content calendars, collaborate with creative teams, and monitor performance to optimise reach and engagement. Fluency in Mandarin and English is required, with Bahasa Malaysia an added advantage.