Business Development Manager – Product Sales Focus

Millennium Radius Sdn Bhd; Kuala Lumpur; On-site; MYR 150,000 - 300,000; Full time

Job summary

Millennium Radius Sdn Bhd in Kuala Lumpur leads a product sales function focused on B2B digital platforms. This role drives sales strategy, engages senior leadership, and builds a scalable go-to-market plan that translates product value into customer outcomes.

You will own client acquisition, onboarding, and revenue forecasting, partnering with marketing and delivery teams to optimize messaging, close deals, and ensure high growth in a dynamic tech market.

Qualifications

• Bachelor’s degree in Business, Marketing, Technology, or a related field.
• Minimum 5 years of proven experience in B2B product sales, preferably in digital platforms, SaaS, cloud services, or technology-based solutions.
• Demonstrated success in developing and executing product go-to-market strategies and sales playbooks.
• Experience in introducing product sales functions or scaling early-stage product sales efforts within an organization is highly valued.
• Strong understanding of the full sales cycle—from lead generation and qualification to deal closure and account growth.
• Ability to translate product features into clear business value for different buyer personas.
• Excellent interpersonal, presentation, and negotiation skills, with a consultative and solution-based selling approach.
• Comfortable working in a fast-evolving environment with minimal structure; able to independently set priorities and deliver results.
• Strong commercial acumen and experience dealing with pricing, contract terms, and revenue forecasting.
• A collaborative mindset with the ability to work cross-functionally with product, marketing, delivery, and executive teams.

Responsibilities

• Lead product sales strategy and drive adoption in B2B markets.
• Identify, engage, and convert high-potential leads into paying customers.
• Achieve sales targets and negotiate terms to support long-term growth.
• Collaborate with delivery teams to ensure smooth onboarding and customer success.
• Educate internal teams on product features and market trends to improve sales.
• Oversee post-sale commercial terms and renewals; manage contract variations.
• Maintain CRM records and present forecasts and recommendations to executive leadership.

Skills

Product sales leadership

B2B selling

Go-to-market strategy

Negotiation

Sales enablement

Education

Bachelor's degree in Business, Marketing, Technology

Tools

CRM (Salesforce)

Forecasting tools

Job description

Scope of Work

1. Product Sales Leadership Take the lead in building and driving the company’s product sales strategy from the ground up. Introduce proven sales practices, tools, and processes for selling digital or technology-based products in B2B markets. Collaborate with senior leadership to define product positioning, pricing, and go-to-market plans. Provide insights and guidance to internal teams as the organization transitions toward a product-focused sales model.
2. Client Acquisition & Market Development Identify, engage, and convert high-potential leads into paying customers for the company’s product offerings. Leverage personal networks and industry experience to accelerate market entry and adoption. Conduct product demos, presentations, and solution walkthroughs that align with customer needs. Develop sales pipelines and maintain high-quality leads using structured outreach campaigns and CRM tracking.
3. Strategic Selling & Revenue Generation Achieve and exceed sales targets related to product revenue, client acquisition, and market share. Understand customer pain points and align product value propositions accordingly. Negotiate commercial terms and close deals that support long-term client success and company growth. Work with marketing and pre-sales teams to refine messaging and improve conversion rates.
4. Customer Onboarding & Success Collaborate with delivery and technical teams to ensure a seamless onboarding experience. Act as the customer advocate during the early stages of product adoption to ensure satisfaction and retention. Identify opportunities for upselling and renewals based on customer usage and feedback. Monitor product engagement and coordinate interventions if adoption risks are identified.
5. Internal Enablement & Knowledge Sharing Educate internal teams on product features, market trends, and client needs to align delivery with customer expectations. Share sales wins, obstacles, and customer insights with cross-functional teams to improve the product and sales approach. Help shape internal sales training materials and tools to support future sales team growth.
6. Commercial Oversight During Delivery Stay engaged post-sale to ensure commercial terms, billing milestones, and contract obligations are aligned with client expectations. Act as the escalation point for any issues related to scope, pricing, or delivery affecting customer satisfaction. Support contract variations, renewal negotiations, and commercial adjustments as required.
7. Reporting & Forecasting Maintain accurate records of leads, opportunities, meetings, and sales outcomes using CRM tools. Prepare and present regular performance reports, forecasts, and recommendations to the Chief Commercial Officer. Provide feedback on market trends, competitor positioning, and buyer behavior to inform future product and sales strategies.

Qualifications

• Bachelor’s degree in Business, Marketing, Technology, or a related field.
• Minimum 5 years of proven experience in B2B product sales, preferably in digital platforms, SaaS, cloud services, or technology-based solutions.
• Demonstrated success in developing and executing product go-to-market strategies and sales playbooks.
• Experience in introducing product sales functions or scaling early-stage product sales efforts within an organization is highly valued.
• Strong understanding of the full sales cycle—from lead generation and qualification to deal closure and account growth.
• Ability to translate product features into clear business value for different buyer personas.
• Excellent interpersonal, presentation, and negotiation skills, with a consultative and solution-based selling approach.
• Comfortable working in a fast-evolving environment with minimal structure; able to independently set priorities and deliver results.
• Strong commercial acumen and experience dealing with pricing, contract terms, and revenue forecasting.
• A collaborative mindset with the ability to work cross-functionally with product, marketing, delivery, and executive teams.

Working Conditions

• Occasional travel to client locations, industry events, or networking engagements may be required.
• Flexibility to work outside standard business hours when necessary to accommodate client schedules or business opportunities.