Business Development Executive - Summits

Marcus Evans Group; Kuala Lumpur; On-site; MYR 56,000 - 89,000; Full time

Benefits offered by this job

Attractive basic salary and commission package

Medical benefit package

Comprehensive induction training

Job summary

A global business intelligence company in Kuala Lumpur is seeking a Business Development Executive to identify decision-makers and build targeted prospect lists. The role requires a degree in Marketing or Business Administration, along with 1-2 years of experience in email marketing and lead generation. The position offers a professional work environment, competitive salary, and benefits including medical coverage. It emphasizes the importance of communication skills and adaptability to drive performance.

Qualifications

• 1-2 years experience in email marketing, market research and/or lead generation is essential for this role.
• Experience in creating and launching strategic marketing email campaigns.
• Must be computer literate and proficient in Microsoft Office applications.
• Strong analytical skills and attention to detail.
• Excellent communication skills in English (verbal and written).
• Proficiency in Microsoft Office applications.

Responsibilities

• Research and identify individuals in senior positions who align with the summit theme and objectives.
• Utilize CRM tools to create targeted prospect lists.
• Writing targeted outreach campaigns to deliver high quality inbound inquiries.
• Meet weekly and monthly goals and KPIs.
• Build and maintain the data quality of our contacts database.
• Collaborate with Sales Professionals across EMEA and North America.

Skills

Email marketing

Market research

Lead generation

Communication skills in English

Analytical skills

Education

Recognised degree or diploma in Marketing or Business Administration

Tools

CRM tools

Microsoft Office applications

Job description

Marcus Evans, founded in 1983, is a global business intelligence and event marketing company, with 49 offices in 20+ countries.

Working across all industry sectors, our Summits division is the global market leader in its field with more than 120 summits across the world.

Our events take place at the most prestigious venues in Australia, Japan, Singapore, Switzerland, France, England, and the US.

We are looking for driven, enthusiastic, and passionate professionals to join our Summits division as Business Development Executives. The right candidates for this role needs to have a real talent in both research and writing and are determined to be a key part of a successful and growing team.

This is an in-person role located in our Kuala Lumpur office.

Key Responsibilities

• Identifying Decision Makers: Research and identify individuals in senior positions (e.g., CEOs, CFOs, Directors) who align with the summit theme and objectives.
• Building Contact Lists: Utilize CRM tools, databases, and online platforms (e.g., LinkedIn) to create targeted prospect lists.
• Writing targeted outreach campaigns that will deliver high quality inbound inquiries.
• Meeting weekly and monthly goals and KPIs.
• Build and maintain the data quality of our contacts database.
• Effective collaboration with leading Sales Professionals across EMEA and North America.

Qualifications

• Recognised degree or diploma in any discipline, preferably Marketing or Business Administration.
• 1-2 years experience in email marketing, market research and/or lead generation is essential for this role.
• Experience in creating and launching strategic marketing email campaigns.
• Strong analytical skills and attention to detail.
• Excellent communication skills in English (verbal and written)
• Willingness to adapt to a performance driven culture.
• Must be computer literate and proficient in Microsoft Office applications.
• Comprehensive induction training, ongoing mentoring, and continuous on-the-job training & development.
• Promotion up the ranks is achievable with consistently high performance.
• Professional work environment.
• Attractive basic salary and commission package.
• Medical benefit package.
• Central location with close proximity to MRT & LRT.

We are an equal opportunity employer and value diversity. All employment is decided on the basis of qualifications, merit and business need.