Brand Strategy & Reputation Lead

KPJ Healthcare; Malaysia; On-site; MYR 60,000 - 90,000; Full time

Job summary

KPJ Healthcare seeks an Executive, Brand & Reputation Management to coordinate corporate branding, governance, and stakeholder engagement across the Group. You will monitor brand guidelines, support rebranding projects, and help prepare reports and presentations for leadership.

The role requires a Bachelor's degree in Marketing/Branding/PR or related field and 2–4 years' experience in branding or corporate communications, with strong coordination and MS Office skills.

Qualifications

• Bachelor's degree in Marketing/Branding/PR or equivalent.
• 2–4 years' experience in branding, corporate communications or PR.
• Experience coordinating branding or communications projects is an advantage.
• Strong understanding of branding principles and corporate identity management.
• Excellent written and verbal communication and presentation skills.
• Proficient with Microsoft Office (Excel, PowerPoint, Word).

Responsibilities

• Coordinate corporate branding initiatives and asset governance.
• Monitor brand guidelines and conduct periodic audits.
• Assist in brand health studies and market intelligence.
• Support reputation management campaigns and media monitoring.
• Coordinate projects with internal and external stakeholders and manage documentation.
• Support budgeting and administrative tasks for branding projects.

Skills

Coordination

Project management

Stakeholder management

Written and verbal communication

Proactive and organized

Education

Bachelor's degree in Marketing/Branding/PR or equivalent

Tools

Microsoft Office

Job description

KPJ Healthcare seeks an Executive, Brand & Reputation Management to coordinate corporate branding, governance, and stakeholder engagement across the Group. You will monitor brand guidelines, support rebranding projects, and help prepare reports and presentations for leadership.

The role requires a Bachelor's degree in Marketing/Branding/PR or related field and 2–4 years' experience in branding or corporate communications, with strong coordination and MS Office skills.