Brand Manager – FMCG Growth & 360 Campaigns

Mondelez International; Selangor; On-site; MYR 90,000 - 140,000; Full time

Job summary

Mondelēz International in Southeast Asia seeks a dynamic Brand & Portfolio Marketing professional to lead brand strategy for designated brands and drive sustainable growth. You will collaborate with cross-functional regional teams to execute initiatives that align with our brand vision and business objectives.

You will develop product and packaging initiatives, implement pricing strategies, and plan integrated marketing communications and 360-degree campaigns, using consumer insights to optimize

Qualifications

• Experience in marketing in FMCG sector.
• Clear understanding of consumers and brands.
• Ability to influence stakeholders and work autonomously.
• Analytical skills with creative mindset.
• Ability to present a compelling story and manage projects end-to-end.

Responsibilities

• Execute brand strategy for designated brands.
• Develop product and packaging initiatives.
• Plan and execute integrated marketing communications and media.
• Support development of integrated commercial plans and monitor performance.

Skills

Delivering results

Brand strategy

Consumer insights

Cross-functional collaboration

Communication

Project management

Job description

Mondelēz International in Southeast Asia seeks a dynamic Brand & Portfolio Marketing professional to lead brand strategy for designated brands and drive sustainable growth. You will collaborate with cross-functional regional teams to execute initiatives that align with our brand vision and business objectives.

You will develop product and packaging initiatives, implement pricing strategies, and plan integrated marketing communications and 360-degree campaigns, using consumer insights to optimize