Brand Manager

Sun Jiang Trading Sdn Bhd; Petaling Jaya; Vor Ort; MYR 90.000 - 130.000; Vollzeit

Benefits dieser Stelle

Flexible working arrangements

Competitive remuneration

Training & development programmes

Zusammenfassung

Sun Jiang Trading Sdn Bhd is seeking an experienced Brand Manager to join our Marketing & Communications team in Kota Damansara, Selangor. You will develop and implement comprehensive brand strategies that strengthen our market position and drive business growth.

As Brand Manager, you will ensure consistent brand identity across all touchpoints, collaborate with marketing, sales, product and communications teams, and oversee campaigns from concept to measurement.

Qualifikationen

• 3-5 years of professional experience in brand management or related marketing roles within a commercial or fast-moving consumer goods environment
• Proven track record of successfully developing and implementing brand strategies that delivered measurable business results
• Strong understanding of brand positioning, consumer psychology and market dynamics
• Excellent analytical skills with the ability to interpret market data and translate insights into actionable brand recommendations

Aufgaben

• Developing and executing integrated brand strategies aligned with organisational objectives and market opportunities
• Managing brand positioning, messaging and visual identity across all marketing channels and customer touchpoints
• Conducting market research and competitor analysis to identify brand opportunities, threats and emerging trends
• Overseeing brand campaigns, creative development and promotional activities to ensure consistency and effectiveness
• Monitoring brand performance metrics and key performance indicators, providing regular reports and insights to senior management
• Collaborating with internal departments including marketing, sales, product and communications to ensure unified brand messaging
• Managing brand guidelines and ensuring compliance across all internal and external communications
• Building and maintaining relationships with external agencies, vendors and stakeholders involved in brand delivery
• Identifying opportunities for brand extension, innovation and portfolio optimisation
• Leading brand awareness and customer perception initiatives to enhance brand equity and loyalty

Kenntnisse

Brand management

Digital marketing tools

Marketing analytics platforms

Strong communication

Project management

Ausbildung

Marketing/Business/Communications degree

Tools

Brand management software

Marketing analytics tools

Jobbeschreibung

About the role

Sun Jiang Trading Sdn Bhd is seeking an experienced Brand Manager to join our Marketing & Communications team. This is a full-time position based in Kota Damansara, Selangor. As Brand Manager, you will be responsible for developing, implementing and managing comprehensive brand strategies that strengthen our market position and drive business growth. This role is pivotal to ensuring our brand identity remains consistent, compelling and competitive across all touchpoints, and you will work closely with cross-functional teams to deliver impactful brand initiatives that resonate with our target audiences.

Key responsibilities

• Developing and executing integrated brand strategies aligned with organisational objectives and market opportunities
• Managing brand positioning, messaging and visual identity across all marketing channels and customer touchpoints
• Conducting market research and competitor analysis to identify brand opportunities, threats and emerging trends
• Overseeing brand campaigns, creative development and promotional activities to ensure consistency and effectiveness
• Monitoring brand performance metrics and key performance indicators, providing regular reports and insights to senior management
• Collaborating with internal departments including marketing, sales, product and communications to ensure unified brand messaging
• Managing brand guidelines and ensuring compliance across all internal and external communications
• Building and maintaining relationships with external agencies, vendors and stakeholders involved in brand delivery
• Identifying opportunities for brand extension, innovation and portfolio optimisation
• Leading brand awareness and customer perception initiatives to enhance brand equity and loyalty

What we’re looking for

• 3-5 years of professional experience in brand management or related marketing roles within a commercial or fast-moving consumer goods environment
• Proven track record of successfully developing and implementing brand strategies that delivered measurable business results
• Strong understanding of brand positioning, consumer psychology and market dynamics
• Excellent analytical skills with the ability to interpret market data and translate insights into actionable brand recommendations
• Proficiency in digital marketing tools, brand management software and marketing analytics platforms
• Exceptional communication and presentation skills, with the ability to articulate brand concepts to diverse audiences
• Creative thinking combined with commercial acumen and attention to detail
• Experience managing brand campaigns from concept through to execution and measurement
• Strong project management capabilities and ability to manage multiple initiatives simultaneously
• Collaborative mindset with excellent interpersonal skills and ability to influence across organisational levels
• Degree qualification in Marketing, Business, Communications or a related discipline
• Preferred experience: Exposure to regional or international brand management, digital transformation initiatives, or experience in the trading or retail sector

What we offer

At Sun Jiang Trading Sdn Bhd, we value our employees and offer a competitive benefits package designed to support your career development and wellbeing. We provide opportunities for professional growth through training and development programmes, exposure to strategic brand initiatives, and the chance to work with a talented and collaborative team. We foster an inclusive workplace culture where your contributions are recognised and rewarded. We also offer flexible working arrangements where feasible, competitive remuneration commensurate with experience, and a supportive environment that encourages innovation and creative thinking.

About us

Sun Jiang Trading Sdn Bhd is a dynamic trading company committed to delivering quality products and exceptional service to our customers. We pride ourselves on building strong, trusted brands and maintaining long-term relationships within our industry. Our company culture emphasises excellence, integrity and continuous improvement. We are dedicated to creating a workplace where talented professionals can thrive and contribute meaningfully to our mission of becoming a preferred partner in the trading sector.