Associate Manager - Corporate Communications

ZALORA Malaysia; Kuala Lumpur; On-site; MYR 90,000 - 120,000; Full time

Benefits offered by this job

Hybrid work model

Flexible work arrangement

Exposure to regional leadership

Job summary

ZALORA Malaysia is seeking an Associate Manager of Corporate Communications to plan, develop, and execute strategies that strengthen the brand, reputation, and employee engagement across internal and external audiences.

You will lead cross‑functional storytelling, manage executive messaging, coordinate campaigns, and ensure consistent, impactful communications across channels while partnering with Senior Management, People & Culture, and business leaders.

Qualifications

• Bachelor’s degree in Communications, Public Relations, Journalism, or related field.
• 3–5 years of corporate communications or related experience.
• Excellent command of written and spoken English.
• Strong project management and ability to manage multiple stakeholders.
• Experience organizing corporate events, campaigns, or communication initiatives.

Responsibilities

• Leadership & Strategic Communications: plan, craft, and deliver executive communications.
• Internal Communications: develop strategies to engage employees and align with values.
• External Communications: support external initiatives and media relations.
• Corporate Events & Internal Campaigns: plan and execute events and campaigns.
• Content Creation & Editing: manage content across platforms and maintain brand voice.
• Crisis & Issues Management: prepare plans and manage reputational risks.

Skills

English proficiency

Project management

Stakeholder management

Event coordination

Content creation

Media relations

Strategic thinking

Crisis communications

Education

Bachelor’s degree in Communications, Public Relations, Journalism, or related field

Job description

Associate Manager - Corporate Communications

Our Associate Manager, Corporate Communications is responsible for planning, developing, and executing communications strategies and corporate narrative across internal and external audiences that enhance ZALORA’s brand, reputation, and employee engagement.
This role involves managing internal and external communications, supporting executive leader messaging, coordinating campaigns, and ensuring consistent and impactful messaging across multiple channels. The incumbent will work closely with the Senior Management Team, People & Culture team, and business leaders to align communications with business objectives and organizational priorities.The successful candidate will be a dynamic storyteller and strategic communicator who thrives in fast-paced environments — balancing creativity with precision, and business alignment with authenticity.

Responsibilities :

Leadership & Strategic Communications

• Partner with the Senior Management Team to plan, craft, and deliver impactful executive communications that inspire, align, and engage internal and external audiences.
• Shape ZALORA’s corporate narrative and ensure consistent messaging across all communication touchpoints.
• Provide strategic communications guidance to leaders on communications best practices and messaging strategies.

Internal Communications

• Develop and execute internal communications strategies to engage employees and support organizational initiatives, ensuring messaging consistency across all internal communications and alignment with ZALORA’s values and culture.
• Lead end-to-end internal communication initiatives including company-wide announcements, town halls, newsletters, and leadership updates.
• Manage content for internal channels such as intranet, email updates, and internal social platforms.

External Communications

• Coordinate with Global Fashion Group (GFG) in supporting ZALORA’s external communications initiatives, including spokesperson preparation, media briefing, press releases, corporate announcements, social media, and other public-facing materials.
• Build and maintain strong relationships with media, industry partners, and key stakeholders. Monitor media coverage and industry trends to inform communications strategies.

Corporate Events & Internal Campaign

• Plan, coordinate, and execute corporate events, campaigns for organizational initiatives, or change management programs.
• Collaborate with People & Culture and relevant business teams to develop communication materials for projects, including corporate responsibility initiatives, product launches, and change management programs.
• Track and report on the effectiveness of communications initiatives.

Content Creation & Editing on Digital & Corporate Platforms

• Manage ZALORA’s corporate website and LinkedIn presence to ensure content reflects brand identity, corporate priorities, and thought leadership.
• Produce high-quality written content, presentations, and visual assets for internal and external audiences, and analyze performance metrics and engagement data to continuously optimize digital communication strategies.
• Develop an editorial calendar that amplifies company milestones, leadership visibility, and corporate initiatives, and maintain editorial standards, tone, and brand voice in all communications.

Crisis & Issues Management

• Serve as a key contact in managing crisis communications, ensuring timely, accurate, and coordinated responses.
• Partner with legal, risk, and leadership teams to prepare communication plans and mitigate potential reputational risks.
• Support proactive issues monitoring and scenario planning.

Requirements

• Bachelor’s degree in Communications, Public Relations, Journalism, or a related field.
• 3 to 5 years of experience in corporate communications, brand communications, PR, or related fields.
• Exceptional command of written and spoken English, with the ability to craft compelling messages, speeches, and narratives for diverse audiences.
• Strong project management skills and the ability to manage multiple stakeholders and priorities simultaneously.
• Experience in organizing corporate events, campaigns, or communication initiatives across multiple markets.
• Proactive, creative, and capable of working both independently and collaboratively.
• Solid understanding of the media landscape and digital communication channels, including social media platforms such as LinkedIn.
• Creative mindset with a strategic approach to problem-solving and brand building, and professional maturity when handling sensitive information.

What We Offer

• Professional Impact: Opportunities to contribute to strategic communications of one of Southeast Asia’s leading eCommerce brands.
• Leadership Exposure: Exposure to senior leadership and strategic decision-making at the regional level.
• Dynamic Working Environment: A collaborative, fast-paced environment that encourages innovation, authenticity, and continuous learning.
• Work-Life Balance: Flexible work arrangements to support work-life balance. Currently, we allow employees to work 3 days in the office and 2 days from home.

The ZALORA Story
ZALORA is Asia’s Online Fashion Destination. Founded in 2012, the company has a presence in Singapore, Indonesia, Malaysia, the Philippines, and Hong Kong. ZALORA is part of Global Fashion Group, the world's leader in online fashion for emerging markets. ZALORA offers an extensive collection of top international and local brands and products across apparel, shoes, accessories, and beauty categories for men and women. Offering up to 30-day free returns, speedy deliveries as fast as 3 hours, free delivery over a certain spend, and multiple payment methods including cash-on-delivery, ZALORA is the online shopping destination with endless fashion possibilities.