Assistant Activation & Planning Manager / Activation & Planning Manager

Always Marketing (M) Sdn Bhd; Kuala Lumpur; On-site; MYR 55,800 - 89,280; Full time

Job summary

Always Marketing (M) Sdn Bhd is seeking a proactive Brand Activation professional to plan and execute brand activation and retail campaigns, working closely with clients and internal teams to deliver impactful consumer experiences.

You will pitch ideas, manage timelines and budgets, build strong client relationships, and coordinate with vendors and partners to ensure seamless delivery of campaigns and activations across multiple channels.

Qualifications

• Diploma/Advance Diploma/Bachelor’s in Business/Marketing or equivalent.
• Minimum 2 years’ account management experience in Marketing (e.g., ATL, BTL, Digital, Social and Retail/Shopper activation roles)
• Excellent communication, presentation and client management skills
• Highly organized, proactive and able to multitask under pressure
• Creative thinker with strong project management abilities

Responsibilities

• Plan and execute exciting brand activation & retail campaigns
• Pitch creative ideas, concepts and campaign strategies to clients
• Manage project timelines, budgets and on‑ground execution
• Build strong client relationships and grow account opportunities
• Coordinate with internal teams, vendors and partners for seamless delivery

Skills

Account management

Education

Diploma / Advance Diploma / Bachelor’s Degree in Business / Marketing or equivalent

Job description

About the role:

We are looking for an individual who loves bringing brands to life through exciting campaigns, events and on‑ground activations. In this role you will lead the planning and execution of brand activations, retail campaigns and experiential marketing projects. You will work closely with clients, internal teams and partners to deliver campaigns that create real impact and memorable consumer experiences.

Key Responsibilities

• Plan and execute exciting brand activation & retail campaigns
• Pitch creative ideas, concepts and campaign strategies to clients
• Manage project timelines, budgets and on‑ground execution
• Build strong client relationships and grow account opportunities
• Coordinate with internal teams, vendors and partners for seamless delivery

Requirement(s)

• Possess at least Diploma / Advance Diploma / Bachelor’s Degree in Business / Marketing or equivalent
• Minimum of 2 years’ account management experience in Marketing Field (e.g., ATL, BTL, Digital, Social and Retail/Shopper activation roles)
• Excellent communication, presentation and client management skills
• Highly organized, proactive and able to multitask under pressure
• Creative thinker with strong project management abilities