Work From Home Senior Demand Generation Manager / Ref. 0233

BairesDev LLC; Ciudad de México; A distancia; USD 60,000 - 100,000; Jornada completa

Descripción de la vacante

An innovative company is seeking a Senior Demand Generation Manager to join its dynamic Marketing team. In this pivotal role, you will develop and execute demand generation strategies that drive growth for a fast-paced marketplace startup. Collaborating closely with Sales and Marketing, you will analyze data to optimize campaigns and enhance lead nurturing efforts. Enjoy the flexibility of 100% remote work while contributing to a multicultural environment filled with top talent. This is a fantastic opportunity to elevate your marketing career in a supportive and growth-oriented setting.

Servicios

100% remote work

Competitive compensation

Hardware and software setup

Flexible hours

Paid parental leave

Skill development opportunities

Mentorship and promotions

Multicultural work environment

Formación

• 5+ years of demand generation experience in B2B SaaS.
• Knowledge of demand generation reporting and tracking impact on leads.

Responsabilidades

• Create and iterate on demand generation strategies for company growth.
• Analyze marketing and sales data to identify growth opportunities.
• Own and optimize ABM efforts to accelerate the sales cycle.

Conocimientos

Demand Generation

B2B SaaS

Performance Marketing

Account-Based Marketing (ABM)

Salesforce

Data Analysis

Communication Skills

Presentation Skills

Writing Skills

Adaptability

Herramientas

Salesforce

Descripción del empleo

At BairesDev, we've been leading the way in technology projects for over 15 years. We deliver cutting-edge solutions to giants like Google and the most innovative startups in Silicon Valley.

Our diverse 4,000+ team, composed of the world's Top 1% of tech talent, works remotely on roles that drive significant impact worldwide.

When you apply for this position, you're taking the first step in a process that goes beyond the ordinary. We aim to align your passions and skills with our vacancies, setting you on a path to exceptional career development and success.

Senior Demand Generation Manager at BairesDev

We are looking for a Senior Demand Generation Manager to join our growing Marketing team. You will play a critical role in the growth of Workling, owning our demand generation strategy and partnering with the broader Go-To-Market (GTM) team to execute it. This is a high-impact role focused on company growth via integrated campaigns, inbound marketing, lead nurturing, and Account-Based Marketing (ABM). This role reports to the Head of Growth and offers a great opportunity for someone looking to accelerate their marketing career at a fast-growing marketplace startup.

What You Will Do:

1. Create and iterate on a long-term demand generation strategy and campaigns that propel Workling toward company growth objectives.
2. Analyze Workling's marketing and sales data to understand key levers of demand generation and growth opportunities.
3. Own and optimize Workling's ABM efforts, working closely with Sales, RevOps, and Marketing to penetrate accounts and accelerate the sales cycle.
4. Monitor demand generation trends (leads, account penetration, pipeline, etc.) and report to leadership and GTM teams on findings as well as recommended actions.
5. Partner with Sales to define lead lifecycles and lead follow-up SLAs and ensure proper visibility into the pipeline via reporting and dashboards.
6. Collaborate with the design team and the Marketing team to ideate, launch, test, and optimize landing pages, ads, and email campaigns that convert.
7. Identify opportunities to grow the top-of-funnel contact list and define and execute a nurture marketing strategy to build relationships with prospects via content and community.
8. Partner with Product, Marketing, and Content teams to ensure alignment between demand generation and broader team efforts and goals.

Qualifications:

• 5+ years of demand experience or relevant experience in B2B SaaS.
• Experience launching programs that support revenue goals and understanding of demand generation, performance marketing, and ABM.
• Knowledge of demand generation reporting and attribution, and experience tracking impact on leads and pipelines using Salesforce.
• Effective communication, presentation, and writing skills.
• Results-oriented and data-driven mindset.
• Ability to adapt and thrive in a fast-paced environment.
• Advanced English proficiency.

What We Offer:

• 100% remote work from anywhere.
• Competitive compensation in USD or local currency.
• Hardware and software setup for remote work.
• Flexible hours to create your own schedule.
• Paid parental leave, vacations, and holidays.
• Multicultural, innovative work environment with global Top 1% talent.
• Supportive environment with mentorship, promotions, skill development, and growth opportunities.

Apply now and join a global team where your talents can truly thrive!