Weekend Social Media Ad Buyer

Onda; Ciudad de México; A distancia; MXN 50,000 - 200,000; A tiempo parcial

Descripción de la vacante

A leading marketing agency is seeking a Weekend Social Media Ad Buyer to manage paid campaigns during weekends. This fully remote part-time role requires monitoring ad performance, conducting regular check-ins, and making data-driven adjustments. Ideal candidates should have 2+ years of experience in performance marketing, strong analytical skills, and reliable weekend availability.

Formación

• 2+ years of experience managing paid social ad campaigns (especially Meta + TikTok).
• Proven track record in performance marketing and budget optimization.
• Strong analytical skills; ability to make fast, informed decisions.

Responsabilidades

• Monitor live campaigns across platforms (Meta, TikTok) to ensure optimal delivery.
• Conduct 4 check-ins per day to review KPIs and performance metrics.
• Submit an end-of-day recap with key performance updates and actions taken.

Conocimientos

Analytical skills

Performance marketing

Budget optimization

Descripción del empleo

Onda is a leading marketing agency specializing in e-commerce businesses. We help online brands grow through innovative marketing strategies, data-driven decision-making, and expert campaign execution.

We’re seeking a sharp, reliable, and data-driven Weekend Social Media Ad Buyer to oversee paid campaigns during the weekend. This part-time position involves monitoring ad performance, adjusting spend and creative as needed, and providing performance insights via regular check-ins. The expected workload is 10-16 hours a week with potential for more work in the future.

This is a fully remote position

The ideal candidate is comfortable with fast-paced decision-making, platform troubleshooting, and keeping performance stable while the full team is offline.

Responsibilities:

• Monitor live campaigns across platforms (Meta, TikTok, etc.) to ensure optimal delivery.

• Conduct 4 check-ins per day (morning, midday, afternoon, and evening) to:

  • Review KPIs and performance metrics.

  • Flag or pause underperforming ads.

  • Increase budgets or scale winning creatives (within pre-approved guidelines).

• Implement minor ad adjustments (budgets, targeting, creative swaps) as needed.

• Report anomalies, technical issues, or breakdowns immediately to the team.

• Submit an end-of-day recap with key performance updates and actions taken.

Requirements:

• 2+ years of experience managing paid social ad campaigns (especially Meta + TikTok).

• Proven track record in performance marketing and budget optimization.

• Strong analytical skills; ability to make fast, informed decisions.

• Reliable availability on Saturday and Sunday with 4 flexible check-ins per day.

• Experience with ad dashboards, performance reports, and creative testing.

• Fluency in English, excellent written and speaking