Technical SEO Analyst

Confie; Tijuana; On-site; MXN 700,000 - 1,000,000; Full time

Benefits offered by this job

Christmas bonus

Savings fund

Profit sharing (PTU)

Extra paid days off

Private medical insurance and Prevent/

Job summary

Confie is seeking a Senior Technical SEO Manager to maintain and improve technical health, crawlability, indexation, discoverability, and organic search performance across its websites. You will monitor site health, run audits, and drive SEO projects in collaboration with SEO, content, product, analytics, and development teams.

The ideal candidate will identify SEO issues, assess impact on visibility, prioritize findings, and translate analysis into actionable recommendations.

Qualifications

• Bachelor's in Marketing or equivalent.
• 3+ years of hands-on SEO experience with a strong focus on technical SEO.
• Hands-on proficiency with GSC, Screaming Frog, SEMrush, and Ahrefs.
• Strong understanding of crawling, indexation, HTTP status codes, robots.txt, XML sitemaps, canonicals, redirects, structured data, internal linking, HTTPS, and Core Web Vitals.
• Comfort using AI-assisted research and analysis tools to improve efficiency while validating findings.

Responsibilities

• Perform recurring technical SEO checks across assigned websites and identify critical crawling, indexation, rendering, or accessibility issues.
• Monitor server errors, broken links, indexability, robots.txt directives, XML sitemaps, HTTPS, and overall site health.
• Conduct technical health reviews covering structured data, metadata, canonicals, redirects, Core Web Vitals, crawl trends, and indexation.
• Perform deeper technical audits of internal linking, crawl depth, orphan pages, duplicate content, site architecture, backlink issues, and other factors affecting organic visibility.
• Support technical SEO implementation projects, including internal linking architecture, structured data, URL structure, redirects, canonicalization, and template improvements.
• Evaluate and validate structured data implementation using testing tools.
• Support SEO requirements before and after migrations, redesigns, CMS changes, acquisitions, and site releases.
• Post-launch QA on published pages for indexability, metadata, headings, structured data, links, redirects, and image SEO.
• Validate technical fixes after implementation and monitor for regression.
• Analyze SEO data to identify patterns, anomalies, and opportunities.

Skills

Bilingual English/Spanish

Technical SEO

Crawling & indexation

Structured data & schema

AI-assisted tools

Log-file analysis

Education

Bachelor's in Marketing or equivalent

Tools

Google Search Console

Screaming Frog

SEMrush

Ahrefs

Job description

About our company

Confie is the largest independent personal lines insurance agency and broker in the United States—serving customers nationwide. In 2010, we established our Shared Services Center in Tijuana, Baja California, creating a world-class operation built to efficiently support our customers, drive innovation, and develop exceptional talent. Since then, our Mexico operation has become a vital extension of our organization, strengthening the work that powers our U.S. business and elevating the experience of customers across all 50 states. Today, more than 1,800 team members—both on-site and remote—help fuel our success with a focus on quality, consistency, and operational excellence.

Our growth reflects a deep investment in technology, continuous improvement, and—most importantly—our people. We foster an inclusive, fast-paced, and collaborative culture where employees are encouraged to grow and build long-term careers with a company shaping the future of insurance.

Learn more at www.confiemx.com

About the role

We are seeking an experienced Senior Technical SEO Manager to help maintain and improve the technical health, crawlability, indexation, discoverability, and organic search performance of our websites.

This role will monitor site health, conduct technical audits, support SEO implementation projects, and validate SEO requirements after pages and site changes go live. The Technical SEO Analyst will work across multiple websites and collaborate closely with SEO, content, product, analytics, and development teams.

The ideal candidate can identify technical SEO issues, understand their potential impact on organic visibility, prioritize findings, and translate technical analysis into clear, actionable recommendations. This person should have hands‑on experience with Google Search Console (GSC), Screaming Frog, SEMrush, Ahrefs, and related SEO tools, and be comfortable using AI‑assisted tools to improve the efficiency of technical analysis, research, documentation, and quality assurance.

Key Requirements

• Bachelor's in Marketing or equivalent.
• Full professional fluency in both English and Spanish.
• 3+ years of hands‑on SEO experience, with a strong focus on technical SEO.
• Hands‑on proficiency with Google Search Console (GSC), Screaming Frog, SEMrush, and Ahrefs.
• Strong understanding of crawling and indexation, HTTP status codes, robots.txt, XML sitemaps, canonicals, redirects, structured data/schema, internal linking, HTTPS, and Core Web Vitals.
• Comfort using AI‑assisted research and analysis tools to improve efficiency while independently validating technical findings and recommendations
• Familiarity with log-file analysis, crawling behavior, and advanced technical SEO analysis is preferred.

Job Responsibilities

• Perform recurring technical SEO checks across assigned websites and identify critical crawling, indexation, rendering, or accessibility issues.
• Monitor server errors, broken links, indexability, robots.txt directives, XML sitemaps, HTTPS, and overall site health.
• Conduct technical health reviews covering structured data/schema, metadata, canonicals, redirects, Core Web Vitals, crawl trends, and indexation.
• Perform deeper technical audits of internal linking, crawl depth, orphan pages, duplicate content, site architecture, backlink issues, and other factors affecting organic visibility.
• Support technical SEO implementation projects, including internal linking architecture, structured data/schema, URL structure, redirects, canonicalization, and template improvements.
• Evaluate and validate structured data implementation using appropriate testing and validation tools.
• Support technical SEO requirements before and after website migrations, redesigns, CMS changes, acquisitions/site integrations, and major site releases.
• Perform post-launch QA on newly published or updated pages, checking indexability, metadata, headings, structured data, internal and external links, redirects, image SEO, and other technical and on‑page requirements.
• Validate technical SEO fixes after implementation and monitor websites for regression or unintended SEO impacts.
• Analyze SEO and website data to identify patterns, anomalies, opportunities, and potential technical issues affecting search performance.
• Prioritize technical SEO issues based on severity, scale, business impact, and potential organic search impact, and translate findings into clear, actionable requirements for development and other teams.
• Support the technical requirements that help content remain accessible and discoverable across traditional search engines and emerging AI‑powered search and discovery experiences.
• Use AI‑assisted tools where appropriate to accelerate technical analysis, research, documentation, pattern identification, and QA while independently validating findings and recommendations.
• Maintain clear technical SEO documentation, audit findings, implementation requirements, and QA results.
• Collaborate with SEO, content, product, analytics, and development teams to resolve technical issues and improve overall website performance.

• Christmas bonus
• Savings fund
• Profit sharing (PTU)
• Extra paid days off
• Private medical insurance and preventative care