We are seeking a creative and results-oriented Social Media Marketing Specialist to manage and grow the online presence of our U.S.-based clients. You will be responsible for developing content strategies, creating engaging posts, and analyzing performance metrics across platforms such as Instagram, Facebook, LinkedIn, and TikTok.
Key Responsibilities:
- Plan, create, and schedule social media content aligned with brand voice and client goals
- Collaborate with designers and copywriters to develop compelling visual and written content
- Engage with audiences, respond to messages/comments, and grow online communities
- Track KPIs and prepare performance reports using tools like Meta Business Suite, Later, or Sprout Social
- Execute paid social media campaigns (basic to intermediate level)
- Identify trends and adjust strategies to increase reach and engagement
- Present social media plans and results to U.S.-based clients in fluent English
- Coordinate with internal teams and account managers to align messaging and deliverables
Qualifications:
- 3+ years of experience in social media marketing, preferably with U.S. clients or audiences
- Excellent communication skills and copywriting in English
- Familiarity with major social media platforms and scheduling/analytics tools
- Creative mindset with attention to detail and brand consistency
- Based in Guadalajara and available for hybrid work (some on-site attendance required)
Benefits:
- Christmas Bonus: 30 days, to be paid in December.
- Major Medical Expense Insurance: Coverage up to $20,000,000.00 MXN.
- Minor Medical Insurance: VRIM membership with discounts on doctor’s appointments and accident reimbursements.
- Dental Insurance: Always smile with confidence!
- Life Insurance
- Vacation Days: 12 days
- Floating Holidays: 3
- Cell Phone Reimbursement & Transportation Subsidy
- Hybrid Scheme: Enjoy the best of both remote and in-office work
- Multicultural Exposure: Work with teams within Mexico and the United States
- MezTal Internal Events: Balance your professional and personal goals
- Exclusive Discounts: Benefits with various companies for MezTal members
- Academic Agreements: Access to universities and language schools
- Career Growth: We support your professional development