SEO & Paid Ads Specialist (JOB ID: CASKYL2)

Inside Out; México; Presencial; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A U.S.-based digital marketing agency is seeking an SEO & Paid Ads Specialist in Mexico. This role focuses on sales support and managing ad campaigns, including SEO audits and keyword research. The ideal candidate will possess advanced English skills and a strong understanding of SEO strategies. The position includes a flexible work schedule and offers a competitive salary with performance bonuses.

Servicios

Flexible work schedule

Performance bonuses for client acquisition

Formación

• Advanced English proficiency is required due to the client-facing and strategic nature of the role.
• Must be confident in client-facing conversations, especially around SEO and paid ad strategy.
• Strong working knowledge of BrightLocal, SpyFu, HubSpot, GMB Everywhere.
• Understanding of landing page best practices and conversion tracking.

Responsabilidades

• Join SEO and PPC sales and reporting meetings, offer insight and help close deals.
• Conduct full keyword research, competitive analysis, and SEO audits for prospects and clients.
• Set up, manage, and optimize ad campaigns across Google Search, Display, YouTube Ads and Meta (Facebook/Instagram) Ads.
• Execute on-page and off-page SEO tasks, including meta tag optimization, internal linking, citation building, and backlink outreach.
• Provide monthly reporting and performance insights for SEO and Ads.

Conocimientos

Advanced English proficiency

Client-facing conversation skills

Knowledge of BrightLocal

Knowledge of SpyFu

Knowledge of HubSpot

Knowledge of GMB Everywhere

Understanding of landing page best practices

Descripción del empleo

Job Title	SEO & Paid Ads Specialist
Job ID	CASKYL2
Industry	Marketing
Location	PH (or any Location)
Job Status	Full Time
Work Schedule	30-40/week (Flexible schedule in CST hours)
Pay Rate	$800 per month $50/month raise for every new SEO/Ads client they help us close (capped at 10 clients = $1,300/month max base) $500 bonus after we reach 8 active SEO/Ads clients under their support
Target Start	ASAP

ROLE OVERVIEW

About the Client The client is a U.S.-based digital marketing agency dedicated to helping businesses thrive in the digital landscape. They offer a comprehensive suite of services, including web design, social media management, SEO, content creation, CRM management, and email marketing, all tailored to enhance digital presence and foster brand loyalty. Driven by passionate thinkers, the client collaborates closely with each brand to craft innovative strategies that deliver exceptional results. About the Role This role is for an SEO & Paid Media Specialist who will be crucial in both sales and client management. You'll contribute insights to close deals, then conduct keyword research, competitive analysis, and SEO audits. Your core responsibilities include setting up and optimizing Google and Meta ad campaigns, executing on-page and off-page SEO tasks (like meta tag optimization, backlink outreach, and GMB optimization), and providing monthly performance reports. Key Responsibilities Join SEO and PPC sales and reporting meetings, offer insight and help close deals. Conduct full keyword research, competitive analysis, and SEO audits for prospects and clients Set up, manage, and optimize ad campaigns across: Google Search, Display, and YouTube Ads Meta (Facebook/Instagram) Ads Execute on-page and off-page SEO tasks: Meta tag optimization, internal linking, alt text, schema basics GBP optimization, citation building Backlink outreach and tracking Provide monthly reporting and performance insights for SEO and Ads Required Tools & Skills Advanced English proficiency is required due to the client-facing and strategic nature of the role. Must be confident in client-facing conversations, especially around SEO and paid ad strategy Strong working knowledge of: BrightLocal SpyFu HubSpot GMB Everywhere Understanding of landing page best practices and conversion tracking Open to tool substitutions when reasonable and effective Creative & Content Support The hire will be supported by a full in-house creative team, including: A graphic designer for ad and landing page visuals A website designer for SEO updates and web builds A video editor and content creative for paid campaign material A photographer/videographer for original content creation used in social, SEO, and ads The SEO/Ads specialist will be responsible for ad copywriting and may assist with keyword blog content, but will not need to create or edit visuals or video content themselves. Tech Stack & Workflow We are a Google-based company and operate in a streamlined, cloud-based workflow: Communication: Gmail, Google Chat, Google Meet Project Management: Asana CRM & CMS: HubSpot (also using the AI content remix tool) Website Platforms: Wix, HubSpot CMS, WordPress, and Figma (used for visual planning) Team Structure A dedicated project manager will assist in communication, timelines, and deliverable tracking I will stay closely involved in strategy, performance reviews, and overall support. ** IMPORTANT ** WATCH THIS QUICK LOOM VIDEO ON HOW TO GET HIRED: https://www.loom.com/share/345...