JOB TITLE | SEO-Focused Marketing VA |
JOB ID | EDDJEN1 |
INDUSTRY | Home Services Industry |
LOCATION | PH/LATAM |
JOB STATUS | Full Time |
WORK SCHEDULE | Monday to Friday, 12:00 PM – 9:00 PM CST |
SALARY | $7-$9/hour |
TARGET START DATE | ASAP |
About the Client:
The client is a leading home services provider based in the Dallas-Fort Worth area, offering expert solutions in HVAC, plumbing, electrical, roofing, and more. Known for their commitment to quality workmanship and exceptional customer service, they serve residential customers throughout the region. With a team of certified professionals, the client delivers reliable, fast, and affordable services to keep homes running smoothly year-round.
About the Role:
We are seeking a proactive and creative Marketing Virtual Assistant to enhance our client's digital presence. This remote role focuses on managing social media platforms, optimizing website content for SEO, executing digital marketing campaigns, and creating engaging content that resonates with the target audience. The ideal candidate will collaborate closely with the marketing team to drive brand awareness and customer engagement.
Key Responsibilities:
- Implement and support SEO strategies to increase organic search visibility, including keyword research, on-page optimization, and backlink tracking.
- Optimize blog posts, landing pages, and website content to improve search rankings and increase traffic.
Manage and schedule content across social media platforms while ensuring SEO integration (e.g., optimized hashtags, keyword-rich captions, linking strategies). - Create, edit, and repurpose content for blogs, newsletters, social media, and email campaigns using SEO best practices.
- Engage with followers and respond to messages to foster community interaction and increase brand reach
- Track and report key SEO metrics using tools like Google Analytics, Google Search Console, and SEMrush or Ahrefs.
- Assist in the creation and management of digital marketing campaigns, including PPC and paid social ads.
- Support email marketing efforts, including segmentation, A/B testing, and performance analysis.
- Maintain and organize marketing databases, keyword tracking sheets, and editorial calendars.
- Collaborate with the team on branding, SEO-driven promotional activities, and strategic initiatives.
Required Qualifications:
- Proven experience as a Marketing Virtual Assistant or in a digital marketing role with demonstrated SEO involvement
- Proficiency in managing and optimizing content across major social media platforms (e.g., Facebook, Instagram, LinkedIn)
- Strong writing and editing skills with the ability to create SEO-optimized content
- Working knowledge of SEO tools and principles (e.g., Google Analytics, Google Search Console, Yoast SEO, SEMrush, or Ahrefs)
- Familiarity with email marketing tools (e.g., Mailchimp, Constant Contact)
- Strong time management, communication, and organizational skills
- Ability to work independently in a remote setting with minimal supervision
- Reliable internet connection and dedicated home workspace
Preferred Qualifications:
- Experience with social media scheduling tools (e.g., Hootsuite, Buffer)
- Familiarity with CMS platforms (especially WordPress) for publishing and optimizing content
- Basic HTML knowledge and website editing capabilities
- Graphic design skills (e.g., Canva, Adobe Creative Suite) for creating visually engaging and SEO-aligned assets
- Experience running paid ad campaigns (e.g., Google Ads, Meta Ads) with attention to landing page optimization
- Hands-on experience with CRM or marketing automation platforms
- Exposure to AI tools for content creation, SEO auditing, or keyword generation