Senior Digital Media Specialist

Icrossing; Xico; Presencial; MXN 300.000 - 420.000; Jornada completa

Descripción de la vacante

iCrossing in Mexico City is seeking a Digital Media Specialist Jr for a full-time, on-site role. You will support planning, execution, and optimization of digital media campaigns across social, display, and search channels, trafficking, monitoring, and reporting.

You will work with senior team members and account managers to align tactics with client objectives and brand guidelines. A bachelor’s degree in a related field and fluency in English and Spanish are required; on-site work in Mexico

Formación

• Bachelor’s degree or equivalent in Marketing or related field.
• Experience with digital media planning across social, display and search.
• Proficiency in English and Spanish; on-site in Mexico City.

Responsabilidades

• Support planning, execution, and optimization of digital media campaigns across channels.
• Trafficking and monitoring campaigns; prepare performance reports.
• Collaborate with senior team and account managers to align tactics with client objectives.
• Stay current with digital trends; assist with content coordination.

Conocimientos

Digital media

Digital marketing

Web analytics

Campaign management tools

English & Spanish proficiency

Educación

Bachelor’s degree in Marketing/Advertising/Communications

Herramientas

Meta Ads

Google Ads

TikTok Ads

Campaign management tools

Descripción del empleo

Company Description

iCrossing is a Hearst-owned digital marketing agency and marketing technology consultancy that helps brands compete and grow in an AI-driven world. The company focuses on building “legible” brands that are easy to find, understand, trust, and recommend across digital channels. Its work spans search, AI-powered answers, content, media, and end-to-end digital experiences for a diverse range of clients. Team members collaborate across disciplines to deliver measurable performance and innovative solutions. iCrossing offers opportunities to work with leading brands while developing skills at the intersection of marketing and technology.

Role Description

The Digital Media Specialist Jr is a full-time, on-site role based in Mexico City, Mexico. This role supports the planning, execution, and optimization of digital media campaigns across channels such as social media, display, and search. Daily responsibilities include trafficking and monitoring campaigns, tracking performance metrics, and preparing reports using web analytics tools. The specialist collaborates with senior team members and account managers to align media tactics with clients’ marketing objectives and brand guidelines. The role also involves staying current with digital trends, assisting with content and creative asset coordination, and helping ensure campaigns are delivered on time and within budget.

Strong foundation in Digital Media and Digital Marketing, with the ability to support cross-channel campaign execution. Experience or coursework in Web Analytics, including interpreting data and generating performance insights. Meta, Google Ads, Tik Tok) and campaign management tools is preferred. Efective Communication skills, both written and verbal, and the ability to collaborate with internal teams and external partners. Bachelor’s degree or equivalent experience in Marketing, Advertising, Communications, or a related field. Proficiency in English and Spanish, and the ability to work on-site in Mexico City.