Senior Associate - Paid Search Marketing

Financecolombia; Ciudad de México; Presencial; MXN 600,000 - 900,000; Jornada completa

Descripción de la vacante

A leading company in the e-commerce space is seeking a Senior Associate in Paid Search Marketing to drive consumer growth in its Mexico City office. This role involves managing substantial digital marketing budgets, optimizing campaign performance, and collaborating with cross-functional teams to enhance acquisition channels. The ideal candidate will have a strong background in performance marketing and be adept in data analysis, contributing to strategic decision-making and driving impactful results.

Servicios

Comprehensive health benefits

Great compensation packages

Opportunities for career growth

Formación

• Proficient in English (C1+).
• 4+ years of experience in performance marketing.
• Experience with media buying and optimization.

Responsabilidades

• Manage multi-million dollar digital budgets across marketing channels.
• Optimize campaign performance with partners like Google and Meta.
• Analyze performance metrics and conduct A/B tests.

Conocimientos

Analytical skills

Data analysis

Performance marketing

Educación

Bachelor's degree in Marketing or related field

Descripción del empleo

Senior Associate - Paid Search Marketing

About the Team

DoorDash’s mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses. To further this mission, we’re looking for an experienced consumer growth marketer to join our growing consumer marketing team at a pivotal and exciting time for DoorDash.

The Consumer Performance Marketing team is focused on building and nurturing our consumer base by building a relationship with our consumer and providing them with an engaging and relevant cross-channel experience. The consumer growth marketing team at DoorDash is growing rapidly and it is expected this person will be a leader on the team, help develop our marketing approach, and grow their career as the team expands.

About the Role

We’re looking for a talented and driven performance marketer with strong knowledge of Paid Search Performance channels to join our Consumer Performance Marketing team. This role will offer you the opportunity to have an immediate impact by managing the performance of acquisition channels. You’ll be at the forefront of leading analysis, solving complex problems, and making strategic recommendations to drive the business forward. In this role you will get the opportunity to work cross-functionally with other DoorDash teams (including the Martech, Analytics, and Product teams) and as well as with our partners, like Google, Meta, Snapchat and TikTok, to test and implement new marketing technologies.

You’re excited about this opportunity because you will…

• Be a part of our first DoorDash team in our Mexico City office!
• Manage multi-million dollar annual digital budgets across digital paid marketing channels, working with partners such as Meta, Google, and TikTok to optimize campaign performance and test new products.
• Leverage world-class best practices from our U.S. team to help build our local media buying team capable of operating at the lowest level of detail while maintaining cost per acquisition as low as possible.
• Execute paid media strategy and campaign execution to increase lead generation and optimal ROAS.
• Maintain and monitor key metrics across channels including budget pacing, MQL, CW, cost per acquisition and LTV proxies.
• Manage an experimentation roadmap to optimize performance including A/B creative tests, incrementality tests, and bidding algo tests
• Work closely with other teams and stakeholders to ensure goals are met

We’re excited about you because…

• You are proficient in the English language (C1+) and able to communicate clearly and concisely.
• You have a proven track record in the performance marketing space, with 4+ years of experience.
• Direct, hands-on experience managing media buying, optimization (Paid Social, Paid Search, Paid Display), and strategic planning either at an agency or in-house
• You are highly proficient in Excel/Google Sheets and have a deep familiarity with all digital marketing metrics including MQL, CW, CPL, CPA, CPC, CPM, LTV and ROAS
• Strong quantitative, analytical and problem-solving skills; must be very comfortable with data analysis and able to use data to make decisions and conduct experiments.
• Experience with Web Tracking/Attribution (preferred)
• Experience working on multi-sided marketplace businesses (preferred)

Why You’ll Love Working at DoorDash

• We are leaders - Leadership is not limited to our management team. It’s something everyone at DoorDash embraces and embodies.
• We are doers - We believe the only way to predict the future is to build it. Creating solutions that will lead our company and our industry is what we do -- on every project, every day.
• We are learning - We’re not afraid to dig in and uncover the truth, even if it’s scary or inconvenient. Everyone here is continually learning on the job, no matter if we’ve been in a role for one year or one minute.
• We are customer obsessed - Our mission is to grow and empower local economies. We are committed to our customers, merchants, and dashers and believe in connecting people with possibility.
• We are all DoorDash - The magic of DoorDash is our people, together making our inspiring goals attainable and driving us to greater heights.
• We offer great compensation packages and comprehensive health benefits.

Notice to Applicants for Jobs Located in NYC or Remote Jobs Associated With Office in NYC Only

We use Covey as part of our hiring and/or promotional process for jobs in NYC and certain features may qualify it as an AEDT in NYC. As part of the hiring and/or promotion process, we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound from August 21, 2023, through December 21, 2023, and resumed using Covey Scout for Inbound again on June 29, 2024.

The Covey tool has been reviewed by an independent auditor. Results of the audit may be viewed here: Covey

About DoorDash

At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users—from Dashers to merchant partners to consumers. We are a technology and logistics company that started with door-to-door delivery, and we are looking for team members who can help us go from a company that is known for delivering food to a company that people turn to for any and all goods.

DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers. We're committed to supporting employees’ happiness, healthiness, and overall well-being by providing comprehensive benefits and perks.

Our Commitment to Diversity and Inclusion

We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.

If you need any accommodations, please inform your recruiting contact upon initial connection.

We use Covey as part of our hiring and/or promotional process for jobs in certain locations.

To request a reasonable accommodation under applicable law or alternate selection process, please inform your recruiting contact upon initial connection.

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