Segmentation Analyst (CDP, SaaS, Marketing)

equalstrue; Región Centro; A distancia; USD 70,000 - 90,000; Jornada completa

Descripción de la vacante

A leading talent partnership organization is seeking a Segmentation Analyst to evaluate and optimize their Customer Data Platform implementation. This role involves collaborating with cross-functional teams to ensure data integrity and compliance. Ideal candidates have over 3 years of experience in data handling and strong communication skills. The company promotes a remote-first culture and values inclusivity, offering competitive benefits including paid holidays and wellness programs.

Servicios

Paid Company Holidays

Medical, Safety, & Wellness benefits

Free live business language classes

Formación

• 3+ years of hands-on experience with Segment or a similar Customer Data Platform.
• Deep understanding of event tracking, protocol design, and customer data modeling.
• Strong communication skills and the ability to translate technical concepts into clear documentation.

Responsabilidades

• Evaluate the current Segment (CDP) implementation to identify gaps in event tracking.
• Optimize protocols, event naming conventions, and data flows.
• Collaborate with product, engineering, marketing, and analytics teams.

Conocimientos

3+ years of hands-on experience with Segment or similar Customer Data Platform

Deep understanding of event tracking

Experience working with cross-functional teams

Strong communication skills

Experience with data transformation in warehouses

Descripción del empleo

REMOTE FIRST, INCLUSIVE ALWAYS.

EQUALS TRUE started when a type design geek and a talent nerd decided to create real change in the technology industry workforce. So they built the first-in-industry authentic talent partner to help organizations build cultures and scale internationally with the best talent in the Americas.

We are the only organization in Latin America that was founded with a commitment to be inclusive, treat individuals fairly, pay them equally, and provide them with a great professional experience each day, and only want the best. These values are what ground our business modundeel and practices each day.

We are different, awkward, techie, and weird people in all the right ways. So, if you’re looking for a new career partner who’s remote-first, has a true social mission, and only works with companies that share our values, let’s talk about our Segmentation Analyst role today. Here’s what you need to know about this position:

THE WORK

Evaluate the current Segment (CDP) implementation to identify gaps in event tracking, audience building, and data transformation.

Optimize protocols, event naming conventions, and data flows to support structured, clean, and reliable customer data.

Collaborate with product, engineering, marketing, and analytics teams to align tracking needs with business objectives. Support the transformation and modeling of event data in the data warehouse to enable downstream use cases. Ensure compliance with privacy standards and data governance policies across all CDP configurations.

Develop repeatable processes and documentation that enable teams to independently maintain and scale the Segment implementation.

NEEDED EXPERTISE

3+ years of hands-on experience with Segment or a similar Customer Data Platform.

Deep understanding of event tracking, protocol design, and customer data modeling.

Experience working with cross-functional teams across Product, Engineering, Marketing, and Analytics.

Familiarity with CDP use cases such as audience building, personalization, and behavioral segmentation.

Strong communication skills and the ability to translate technical concepts into clear documentation.

Experience with data transformation in warehouses and a basic grasp of SQL is a plus.

OUR BENEFITS & PERKS

We pay in USD on a platform that allows you to convert, allocate and disburse your salary as you want and into almost any currency that you choose.

Paid Company Holidays.

Medical, Safety, & Wellness benefits

Free live business language classes

…and more perks being added each quarter

Interested? Great! Please send us your CV/Resume to start the conversation and learn more about each other. EQUALS TRUE is a global inclusive talent network of like-minded software engineers, agileists, and design thinkers. We build and develop safe, inclusive, equitable and balanced teams for companies that need to scale globally in a socially responsible way.

EQUALS TRUE is open to all qualified candidates.We never evaluate qualified people on anything other than their skills, work history, training, and ability to do the job. We respect the right of people to live the life they want without judgements. So we practice wage equality, create a culture of belonging, insist upon respect for all our people, make every effort to accommodate all disabilities, and work only with companies that share our values. We are proud to be a global equal opportunity employer. And as such we never discriminate based on race, religion, color, national origin, disability, sexual orientation, gender, gender identity, status as a veteran, or any other protected status. We also consider qualified applicants with non-violent and non-financial related criminal histories.

Additionally, EQUALS TRUE is committed to providing reasonable accommodations for candidates with disabilities throughout our hiring processes. If you need any assistance or accommodations due to a disability, please let us know.