Implement national brand strategy in the field through robust tactical execution plans.
Identify business opportunities and develop local initiatives to expand patient access.
Segment and prioritize target physicians based on medical, behavioral, and institutional criteria.
Build and nurture long-term relationships with key stakeholders in public and private healthcare settings.
Generate insights to inform marketing, medical, and market access strategies.
Develop advocacy plans with top influencers to support early diagnosis and guideline development.
Coordinate cross-functional efforts with Market Access, Medical Affairs, and Patient Advocacy teams.
Use CRM systems to document activities, manage territory plans, and track KPIs.
Monitor and analyze sales performance using data to optimize decision-making and territory strategy.
Ensure compliance with internal policies and external regulations.
Key Performance Indicators
Execution rate of tactical field activities (calls, meetings, events)
Growth in diagnosed and treated patient population
Number and quality of engagements with KOLs and institutional stakeholders
Advancement of access initiatives in public/private segments
Timely and accurate CRM reporting
Data-driven decision-making and adaptability in the field
Achievement of sales targets and market share growth
Work Experience
Bachelor’s degree in Life Sciences, Medicine, Pharmacy, or related field
Minimum of 3 years of experience in Hematology, Oncology, or Rare Diseases
Proven track record in field sales, preferably in specialty care
Experience engaging both public and private sector healthcare professionals
Previous experience with commercial access models is a plus
Strong knowledge of the Mexican healthcare system and its key decision-makers
Understanding of rare diseases and hematology/oncology therapeutic areas
Excellent analytical and strategic thinking skills
Strong resilience, autonomy, and problem-solving capabilities
Effective communication, influencing, and negotiation skills
Experience in advocacy planning and stakeholder mapping
Basic English proficiency (reading and writing)
Familiarity with CRM tools and digital platforms
Business acumen and orientation toward access and commercial performance
Commitment to Diversity and Inclusion Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.
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