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HP is seeking a Sales Segment Manager for the PageWide Web Press (PWP) in Mexico. Lead commercial development, identify opportunities, build a strong pipeline, and articulate value propositions combining technology, productivity, and financial ROI.
The role requires deep knowledge of the Mexican graphic arts ecosystem, direct experience with industrial inkjet, web presses, or offset printing, and the ability to engage with owners and executives to drive growth.
Job Summary: Lead the commercial development and growth of the HP PageWide Web Press (PWP) business in Mexico by identifying, developing, and converting strategic opportunities across the commercial, publishing, transactional printing, and other high-volume application markets. The position will be responsible for building and managing a sustainable and qualified pipeline, developing new customers, accelerating existing opportunities, and articulating value propositions that combine technology, productivity, applications, and financial return. The role requires a senior commercial professional with deep knowledge of the Mexican graphic arts ecosystem and direct experience with industrial inkjet, web press, and/or offset printing technologies.
Develop and execute the PWP commercial strategy for the Mexican market. Identify and develop new prospects with the potential to transition from offset/web press production to digital inkjet production. Build executive-level relationships with owners, general managers, commercial directors, operations leaders, and production leaders at key companies within the industry. Understand customers’ businesses, production volumes, applications, cost structures, and strategic priorities to develop relevant value propositions. Develop business cases that support investment decisions through TCO, cash flow, productivity, and ROI analysis.
Maintain a robust, predictive, and properly qualified pipeline. Manage opportunities through a structured funnel methodology, from prospecting through closing. Ensure sufficient pipeline coverage to achieve sales targets. Conduct regular opportunity reviews, identifying risks, next steps, and closing strategies. Maintain strong forecast discipline and a high level of predictability in business results.
Develop and maintain an up-to-date map of the Mexican market and its key accounts. Maintain strong knowledge of companies operating in the Mexican market and their key decision-makers. Identify printing companies with strong potential across commercial printing, publishing, transactional printing, direct mail, and other high-volume applications. Understand competitive technologies and alternative production solutions currently used within target accounts. Identify opportunities where transitioning from analog processes to digital production can generate measurable economic value for customers.
Bachelor’s degree in Business Administration, Engineering, Marketing, Business, Graphic Arts, or a related field. Preferred Master’s degree, MBA, or postgraduate studies related to business, commercial strategy, or management.
Extensive and demonstrated experience in B2B sales of high-value solutions within the graphic arts industry. Relevant experience within the graphic printing and industrial production industry. Commercial experience in one or more of the following environments: Industrial Inkjet Production Digital Printing Web Presses Offset Printing High-production graphic arts equipment and solutions Experience developing opportunities through consultative sales cycles. Strong knowledge of key prospects, converters, printers, and graphic arts groups within the Mexican market. Experience engaging commercially with business owners, CEOs, CFOs, operations directors, and production leaders. Demonstrated ability to develop new business rather than solely managing an existing installed base.
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