Remote Marketing Data Scientist: Luxury Travel Analytics

Zicasso; México; A distancia; MXN 1.628.000 - 2.352.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Remote work

Learning and development budget

Company-sponsored trips (2 per year)

Descripción de la vacante

Zicasso is seeking a Marketing Data Scientist to transform data into actionable insights for marketing and product teams. You will build predictive models, segment customers, and forecast demand while collaborating with cross-functional teams.

This is an international, fully remote contractor role based outside the United States, with overlap to California hours. The role emphasizes data-driven decision making, proficiency in Python or R, SQL, and BigQuery, plus experience in Google Ads and GA4.

Formación

• Bachelor's degree in Statistics, Mathematics, Computer Science, or related field; Master or PhD preferred.
• Proven Data Scientist experience in a fast-paced, data-driven environment.
• Expertise in statistical analysis, machine learning, and predictive modeling techniques.
• Proficiency in Python or R.
• Strong SQL skills and experience with large-scale datasets.
• Experience with Tableau or Power BI.
• Excellent problem-solving and ability to translate business requirements into analytical solutions.
• Strong communication skills and ability to present complex findings to technical and non-technical stakeholders.
• Thrives in a fully remote environment with collaboration across teams.
• Minimum of 3 years of experience embedded within or consulting for a marketing department; ability to translate findings for non-technical stakeholders.
• Deep technical expertise in navigating and extracting data from the Google ecosystem (Google Ads, GA4, and Search Console) and BigQuery-based cross-channel analysis.

Responsabilidades

• Analyze large datasets to uncover trends, patterns, and insights that drive strategic business decisions.
• Develop and refine predictive models for customer segmentation, pricing optimization, and demand forecasting.
• Provide actionable data insights to support targeted marketing campaigns, customer retention strategies, and personalized communication.
• Partner with product, marketing, and customer experience teams to uncover opportunities for conversion and retention improvement.
• Apply advanced statistical methods and machine learning techniques to solve complex business problems and improve operational efficiency.
• Collaborate with data engineering to ensure data quality, consistency, and scalability across systems.
• Document methodologies and communicate findings clearly to both technical and non-technical stakeholders.
• Contribute to fostering a data-driven culture by sharing insights, tools, and best practices across teams.

Conocimientos

Statistics

Machine learning

Python

R

SQL

Data visualization

BigQuery

Communication

GA4

Google ecosystem

Team collaboration

Educación

BSc in Statistics/Mathematics/CS

MSc or PhD preferred

Herramientas

Tableau

Power BI

BigQuery

Google Ads

GA4

Search Console

Descripción del empleo

Zicasso is seeking a Marketing Data Scientist to transform data into actionable insights for marketing and product teams. You will build predictive models, segment customers, and forecast demand while collaborating with cross-functional teams.

This is an international, fully remote contractor role based outside the United States, with overlap to California hours. The role emphasizes data-driven decision making, proficiency in Python or R, SQL, and BigQuery, plus experience in Google Ads and GA4.