Remote Google & Meta Ads Campaigns Specialist

Hrpv Mexico; Región Costa Norte; Remote; MXN 502,000 - 837,000; Full time

Job summary

HRPV Mexico is seeking a driven Digital Marketing Specialist to join their team in a fully remote setup. You will develop and execute online marketing strategies across SEO, SEM, social media, and email, driving leads and brand visibility.

You will rely on a data-driven approach to optimize campaigns and collaborate with design and content teams to deliver cohesive messaging. Ideal candidates have 3+ years in digital marketing, strong analytics using tools like Google Analytics, and experience

Qualifications

• Proven experience of at least 3 years in digital marketing roles.

Responsibilities

• Develop, implement, and manage online marketing strategies across channels like SEO, SEM, social media, and email.
• Conduct keyword research and competitor analysis to optimize search rankings and campaign performance.
• Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI and achieve CPA goals.
• Create engaging content for blog posts, social media updates, and email newsletters.
• Monitor website traffic, campaign performance, and metrics using analytics tools (e.g., Google Analytics).
• Analyze campaign data, generate reports, and provide actionable insights and recommendations for improvement.
• Stay up-to-date with latest digital marketing trends, technologies, and best practices.
• Collaborate with cross-functional teams, including design and content creators, to ensure cohesive brand messaging.
• Manage email marketing campaigns, including list segmentation and automation.

Skills

Digital marketing

SEO/SEM

Paid ads

Content creation

Analytics

Email marketing

Keyword research

Competitor analysis

ROI optimization

Data-driven decisions

Remote collaboration

Tools

Google Ads

Google Analytics

Social media ads platforms

Job description

HRPV Mexico is seeking a driven Digital Marketing Specialist to join their team in a fully remote setup. You will develop and execute online marketing strategies across SEO, SEM, social media, and email, driving leads and brand visibility.

You will rely on a data-driven approach to optimize campaigns and collaborate with design and content teams to deliver cohesive messaging. Ideal candidates have 3+ years in digital marketing, strong analytics using tools like Google Analytics, and experience