Relaciones Públicas y Comunicación Digital

Placements24; Cuernavaca; On-site; MXN 420,000 - 540,000; Full time

Benefits offered by this job

Health insurance

Paid vacation

Professional development opportunities

Job summary

Placements24 in Cuernavaca, Morelos, MX seeks a seasoned Relaciones Públicas y Comunicación Digital professional to lead integrated PR and digital engagement strategies. You will manage media relationships, craft compelling content, and oversee social media across multiple platforms.

You will monitor trends, report sentiment, and support events while maintaining a proactive, results-oriented approach in a collaborative environment.

Qualifications

• Bachelor's degree in Communications, Public Relations, Marketing, Journalism, or related field.
• Minimum 5 years of experience in PR, media relations, or digital communications.
• Experience managing social media platforms and creating digital content.
• Excellent written and verbal communication in Spanish.
• Strong PR principles and digital marketing knowledge.
• Proven media relationships and ability to monitor media trends.
• Experience with media monitoring tools and social media analytics.
• Ability to manage multiple projects independently and proactively.

Responsibilities

• Develop and implement integrated public relations and digital communication strategies.
• Manage and grow the company's social media profiles across platforms.
• Create engaging content for social media, websites, and other digital channels.
• Build and maintain relationships with journalists, bloggers, influencers, and media contacts.
• Monitor online conversations and media coverage, reporting trends and sentiment.
• Assist in crafting press releases, advisories, and other PR materials.
• Support event planning and execution from a communications perspective.
• Respond to media inquiries and manage public inquiries as needed.
• Analyze the effectiveness of PR and digital campaigns, providing actionable insights.

Skills

Public relations

Digital communications

Social media management

Content creation

Media relations

Media monitoring

Spanish communication

Event support

Education

Bachelor's degree in Communications or related field

Tools

Media monitoring tools

Social media analytics

Job description

About the Role

Our client, a prominent organization in the media and public relations field, is seeking a dynamic and experienced Relaciones Públicas y Comunicación Digital professional to join their team in Cuernavaca, Morelos, MX . This role is critical for managing our client's reputation and enhancing their public image through strategic communication and digital engagement. You will be responsible for developing and executing PR campaigns, managing social media presence, and fostering relationships with media and key stakeholders. The ideal candidate possesses a blend of traditional PR expertise and a strong grasp of digital communication trends. This is an excellent opportunity to make a significant contribution to a respected company in a beautiful location. We pride ourselves on a collaborative and results-oriented work culture.

Key Responsibilities

• Develop and implement integrated public relations and digital communication strategies.
• Manage and grow the company's social media profiles across various platforms.
• Create engaging content for social media, websites, and other digital channels.
• Build and maintain relationships with journalists, bloggers, influencers, and other media contacts.
• Monitor online conversations and media coverage, reporting on key trends and sentiment.
• Assist in crafting press releases, media advisories, and other PR materials.
• Support event planning and execution from a communications perspective.
• Respond to media inquiries and manage public inquiries as needed.
• Analyze the effectiveness of PR and digital campaigns, providing actionable insights.

Requirements

• Bachelor's degree in Communications, Public Relations, Marketing, Journalism, or a related field.
• Minimum of 5 years of experience in public relations, media relations, or digital communications.
• Demonstrated experience in managing social media platforms and creating digital content.
• Excellent written and verbal communication skills in Spanish.
• Strong understanding of PR principles and digital marketing tactics.
• Proven ability to build and maintain media relationships.
• Experience with media monitoring tools and social media analytics.
• Ability to work independently and manage multiple projects simultaneously.
• Proactive attitude and problem‑solving skills.

Benefits

Our client offers a competitive salary, comprehensive health insurance, paid vacation time, and opportunities for professional development and training. You will work in a stimulating environment in Cuernavaca, Morelos, MX , contributing to impactful communication strategies. This role is perfect for a seasoned PR professional looking to make their mark in the media and public relations industry. We are committed to fostering a positive and growth-oriented workplace.