Estratega de Relaciones Públicas y Comunicación Externa

Placements24; Saltillo; Hybrid; MXN 1,200,000 - 1,800,000; Full time

Job summary

Placements24 is seeking a senior Estratega de Relaciones Públicas y Comunicación Externa to guide external communications from Saltillo, Coahuila, MX. The role demands strategic leadership, robust media networks, and expertise in crisis management.

The successful candidate will shape narratives, advise leadership, and drive positive public perception across diverse stakeholders in a remote-friendly senior position.

Qualifications

• Master's degree in Public Relations, Communications, Marketing, or related field.
• 10+ years of progressive experience in public relations and external communications.
• Extensive network of media contacts and proven ability to secure high-profile media placements.
• Leadership experience and the ability to influence stakeholders at all levels.

Responsibilities

• Develop and implement comprehensive external communication strategies.
• Build and maintain strong relationships with national and local media outlets.
• Proactively seek opportunities for positive media coverage and thought leadership.
• Manage the company's reputation and public image through strategic messaging.
• Oversee the creation of all external communication materials, including press releases, speeches, and official statements.
• Advise senior leadership on communication strategies and potential reputational risks.
• Organize and execute press conferences, media events, and public forums.
• Monitor and analyze media coverage and public sentiment.
• Develop and manage relationships with key external stakeholders and influencers.

Skills

Public relations

Communications strategy

Media relations

Crisis communications

Leadership

Spanish language

Education

Master's degree in Public Relations, Communications, Marketing, or related field

Job description

About the Role

Our client is seeking a visionary Estratega de Relaciones Públicas y Comunicación Externa to lead their external communications efforts from Saltillo, Coahuila, MX . This senior-level position demands a strategic thinker adept at crafting and executing impactful PR campaigns that enhance brand reputation and visibility. You will be responsible for managing all external communications, including media outreach, public affairs, and stakeholder engagement. The ideal candidate will possess a comprehensive understanding of the communication landscape, a strong network of media contacts, and the ability to develop compelling narratives that resonate with diverse audiences. This is a unique chance to drive significant positive change in how our client is perceived by the public and key stakeholders.

Key Responsibilities

• Develop and implement comprehensive external communication strategies.
• Build and maintain strong relationships with national and local media outlets.
• Proactively seek opportunities for positive media coverage and thought leadership.
• Manage the company's reputation and public image through strategic messaging.
• Oversee the creation of all external communication materials, including press releases, speeches, and official statements.
• Advise senior leadership on communication strategies and potential reputational risks.
• Organize and execute press conferences, media events, and public forums.
• Monitor and analyze media coverage and public sentiment.
• Develop and manage relationships with key external stakeholders and influencers.

Requirements

• Master's degree in Public Relations, Communications, Marketing, or a related field.
• 10+ years of progressive experience in public relations and external communications, preferably in a corporate setting.
• Extensive network of media contacts and a proven ability to secure high-profile media placements.
• Exceptional strategic planning, analytical, and problem-solving skills.
• Superior written and verbal communication and presentation skills in Spanish.
• Demonstrated experience in crisis communication and reputation management.
• Proven ability to manage multiple complex projects simultaneously.
• Leadership experience and the ability to influence stakeholders at all levels.
• Knowledge of current PR trends and digital communication strategies.

Benefits

• Our client offers a highly competitive salary, comprehensive benefits package, generous vacation time, and significant opportunities for career advancement.
• This role offers the flexibility to work remotely, allowing you to contribute from anywhere while being a key part of our client's team.
• Join us in making a difference from Saltillo, Coahuila, MX and beyond.