Player-Coach SDR Leader

Woliba; Ciudad de México; Híbrido; MXN 1,116,000 - 1,490,000; Jornada completa

Descripción de la vacante

A wellness technology company in Mexico City seeks a high-energy Player-Coach SDR Leader to generate leads while managing a small SDR team. This hybrid role involves nurturing inbound leads, developing outreach strategies, and coaching junior SDRs to success. Suitable candidates should have 3+ years in sales and leadership experience, proven sales skills, and a passion for wellness technology. Compensation includes a competitive salary, commission, and potential equity.

Servicios

Competitive base salary + commission

Equity potential based on performance

Opportunity to shape the outbound sales engine

Collaborative, mission-driven culture

Remote work opportunity

Formación

• 3+ years in an SDR or BDR role, with at least 1 year in a leadership or mentorship capacity.
• Proven track record of hitting and exceeding SQL quotas.
• Excellent communicator with the ability to inspire and coach.

Responsabilidades

• Prospect into target accounts via phone, email, LinkedIn, and events to generate Sales Qualified Leads.
• Build and refine Woliba’s SDR playbook, including scripts and messaging.
• Work closely with Marketing on campaigns and lead-gen initiatives.

Conocimientos

Leadership

Outbound prospecting

Sales tools usage

Communication

Coaching

Herramientas

HubSpot

Outreach/Salesloft

LinkedIn Sales Navigator

Descripción del empleo

About Woliba

Woliba is on a mission to revolutionize workplace wellness by consolidating wellness, engagement, recognition, and rewards into a single, cost-effective platform for employers. We help companies improve engagement, retention, culture, and wellbeing while reducing software costs by up to 40%.

We’re looking for a high-energy, self-motivated Player-Coach SDR Leader who can generate pipeline while building a scalable outbound sales process.

Role Overview

In this hybrid role, you will be both a top-performing SDR (generating Sales Qualified Leads) and the coach who builds, trains, and manages a small SDR team. You’ll be the first point of contact for potential clients, representing Woliba’s value proposition and creating a strong foundation for our outbound sales efforts.

Key Responsibilities

As a Player:

• Prospect into target accounts via phone, email, LinkedIn, and events to generate Sales Qualified Leads (SQLs).
  
• Qualify inbound leads and nurture them into meetings for the sales team.
  
• Develop tailored outreach strategies to engage HR leaders, CFOs, and other decision-makers.
  

As a Coach:

• Build and refine Woliba’s SDR playbook, including scripts, cadences, messaging, and KPIs.
  
• Train and mentor a junior SDR to ramp quickly and hit targets.
  
• Monitor SDR metrics, provide feedback, and optimize performance.
  

Cross-Functional Collaboration:

• Work closely with Marketing on campaigns and lead-gen initiatives.
  
• Partner with the AE team to ensure smooth handoffs and high meeting-to-opportunity conversion rates.
  
• Provide feedback to leadership on market trends, objections, and buyer personas.
  

What We’re Looking For

• 3+ years in an SDR or BDR role, with at least 1 year in a leadership or mentorship capacity.
  
• Proven track record of hitting and exceeding SQL quotas.
  
• Strong understanding of outbound prospecting and modern sales tools (HubSpot, Outreach/Salesloft, LinkedIn Sales Navigator, etc.).
  
• Excellent communicator with the ability to inspire and coach.
  
• Comfortable balancing individual quota-carrying work with team leadership.
  
• Passion for wellness, engagement, and HR technology is a plus.
  

Compensation & Perks

• Competitive base salary + commission + bonus tied to team performance.
  
• Equity potential based on performance and contribution to revenue growth.
  
• Opportunity to shape the outbound sales engine from the ground up.
  
• Collaborative, mission-driven culture.

• Remote work opportunity.
  

Why This Role is Exciting

You’ll get the rare opportunity to build and sell at the same time, owning both the playbook and the early wins. There is a ton of room for growth as we scale the team and expand into new markets, meaning you could evolve into a full leadership role with greater responsibility, equity, and influence over the company’s direction. If you thrive in a high-growth environment and want to be a key player in scaling a wellness tech company, this is your chance.