Marketing Data & Intelligence Specialist

British American Tobacco; Xico; On-site; MXN 420,000 - 640,000; Full time

Benefits offered by this job

Annual bonus

Health plans

Flexible holidays

Learning platforms

Career progression

Job summary

British American Tobacco Mexico seeks a Marketing Intelligence Data Executive in Monterrey. The role develops tools to shape pricing strategy, collaborating with US and MX teams to deliver financial and volume objectives for the Mexican market.

The ideal candidate brings a strong technical background, 2+ years in data analysis/automation, and proficiency in SQL/Python. English communication and stakeholder leadership are important.

Qualifications

• Bachelor's degree required; Economics, Finance, Mathematics, Computer Science or Engineering preferred.
• Minimum 2 years in process automation & analysis of large-scale data sets.
• SQL and/or Python proficiency.
• High level English communication.
• Ability to communicate technical information clearly.
• Strong communication and leadership skills; stakeholder management.

Responsibilities

• Support & develop analysis using commercial, consumer, & financial data (Databricks / PySpark).
• Transition Excel workflows to Databricks and Power BI; build automated pricing and reporting.
• Model scenarios for quarterly promotions; run what-if simulations and optimization.
• Coordinate with US stakeholders to align assumptions and automate processes.
• Deploy models and pipelines using Databricks Workflows/Jobs and Delta Live Tables.

Job description

British American Tobacco Mexico seeks a Marketing Intelligence Data Executive in Monterrey. The role develops tools to shape pricing strategy, collaborating with US and MX teams to deliver financial and volume objectives for the Mexican market.

The ideal candidate brings a strong technical background, 2+ years in data analysis/automation, and proficiency in SQL/Python. English communication and stakeholder leadership are important.