Marketing Coordinator

Komax Group; Irapuato; Presencial; MXN 180.000 - 300.000; Jornada completa

Descripción de la vacante

The Komax Group in Mexico seeks a marketing professional to support the planning and execution of marketing strategies and campaigns. You will help create and distribute promotional materials, ensure consistent messaging, and monitor ROI across initiatives.

You will coordinate media placements, draft content and press releases, manage social media activities, generate leads, and assist in organizing trade shows and sales events while maintaining brand standards.

Formación

• Contribute to the planning and implementation of marketing strategies and campaigns.
• Support the creation and distribution of promotional materials, ensuring consistent messaging across teams.
• Monitor campaign performance and report on ROI.
• Coordinate advertising placements across various media channels.
• Assist in drafting compelling content and press releases, and maintain strong relationships with media contacts to enhance public relations initiatives.
• Manage social media activities, including scheduling, publishing, and monitoring content.
• Assist with lead generation efforts by qualifying, distributing, and tracking leads to ensure timely follow-up by the sales team.
• Assist in organizing and executing trade shows, sales meetings, and regional open houses, including pre-event promotion and post-event analysis.
• Ensure all marketing materials and communications align with brand standards and messaging guidelines.
• Provide additional support as needed, including assisting the sales team during peak periods when marketing activities are lighter.
• Maintain high performance standards in alignment with company objectives. Adhere to company policies and procedures as outlined in quality system documentation, safety manuals, and employee handbooks.

Responsabilidades

• Contribute to planning and implementation of marketing strategies and campaigns.
• Support creation and distribution of promotional materials with consistent messaging.
• Monitor campaign performance and report ROI.
• Coordinate advertising placements across media channels.
• Draft compelling content and press releases; maintain media relationships.
• Manage social media: schedule, publish, monitor content.
• Assist with lead generation: qualify, distribute, track leads.
• Organize and execute trade shows and regional events; post-event analysis.
• Ensure materials align with brand standards and messaging.

Descripción del empleo

The Komax group is a pioneer and market leader in the field of automated wire processing. As a globally active Swiss company, we develop and manufacture serial production machines, customer-specific systems, quality assurance modules, test systems, networking solutions, and services for various industries. The Komax group has more than 50 companies with 3500 employees across five continents and a worldwide sales and service network.

Contribute to the planning and implementation of marketing strategies and campaigns. Support the creation and distribution of promotional materials, ensuring consistent messaging across teams. Monitor campaign performance and report on ROI.

Coordinate advertising placements acrossvariousmedia channels. Assist in drafting compelling content and press releases, and maintain strong relationships with media contacts to enhance public relations initiatives.

Manage social media activities, including scheduling, publishing, and monitoring content. Engage with followers and analyze performance metricsfor reporting purposes.

Assist with lead generation efforts by qualifying, distributing, and tracking leads to ensure timely follow-up by the sales team.

Assist in organizing and executing trade shows, sales meetings, and regional open houses, including pre-event promotion and post-event analysis.

Ensure all marketing materials and communications align with brand standards and messaging guidelines.

Provide additional support as needed, includingassistingthe sales team during peak periods when marketing activities are lighter.

Maintain high performance standards in alignment with company objectives. Adhere to company policies and procedures as outlined in quality system documentation, safety manuals, and employee handbooks.