Marketing and Media Data Operations Sr Analyst

PepsiCo Deutschland GmbH; Ciudad de México; Presencial; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

PepsiCo seeks a Marketing and Media Data Operations Sr Analyst for their Mexico City office. This role focuses on delivering insights for marketing campaigns and requires collaboration across teams. Ideal candidates are detail-oriented, have a Bachelor's degree, and 2+ years of experience with data ecosystems.

Servicios

Opportunities for learning and development

Financial wellness programs

Flexibility program for work-life balance

Formación

• 2+ years of relevant experience working with data ecosystems.
• Proven oral and written communication in English.
• Strong analytical, quantitative and conceptual thinking.

Responsabilidades

• Drive cross-team collaboration for timely Audience Impact reporting.
• Develop post-campaign analytic reporting.
• Build knowledge around PepsiCo brands and media plans.

Conocimientos

Analytical thinking

Problem-solving

Communication

Educación

Bachelor's Degree

Herramientas

PowerPoint

Excel

Descripción del empleo

Overview

We Are PepsiCo

Join PepsiCo and Dare for Better!We are the perfect place for curious people, thinkers and change agents. From leadership to front lines, we're excited about the future and working together to make the world a better place.

Being part of PepsiCo means being part of one of the largest food and beverage companies in the world, with our iconic brands consumed more than a billion times a day in more than 200 countries.

Our product portfolio, which includes 22 of the world's most iconic brands, such as Sabritas, Gamesa, Quaker, Pepsi, Gatorade and Sonrics, has been a part of Mexican homes for more than 116 years.

A career at PepsiCo means working in a culture where all people are welcome. Here, you can dare to be you. No matter who you are, where you're from, or who you love, you can always influence the people around you and make a positive impact in the world.

Know more: PepsiCoJobs

Join PepsiCo, dare for better.

Responsibilities

TheOpportunity

Promptly deliver key Audience Impact Engine insights to Marketing Science consultants by managing campaign tracker, partnering with data science leads

YourImpact

As a Marketing and Media Data Operations Sr Analyst, your responsibilities would consist of:

• Drive cross-team collaboration by coordinating with data science, data engineering and external analytics partners to ensure timely and accurate delivery of Audience Impact reporting to key Marketing Science and media stakeholders.
• Develop post-campaign analytic reporting
• Partner with resources to automate the ingestion of marketing plan details to streamline reporting process
• Balance ongoing process optimizations with need to deliver reporting to key stakeholders on a regular, predictable cadence
• Build knowledge around PepsiCo brands and corresponding media plans for Gatorade, Pepsi and Mountain Dew to provide relevant context and insights
• Develop Circana/syndicated data skills to understand logical relationship between business changes and business drivers.

Qualifications

WhoAreWeLookingFor?

Education

• Bachelor's Degree Required

Experience

• 2+ years of relevant experience working with data ecosystems
• Proven oral and written communication in English
• Agency background preferred
• Strong problem-solving skills (e.g., analytical, quantitative and conceptual thinking) required
• Advanced PowerPoint and Excel skills
• Excellent communication skills
• Willingness to learn how to leverage new tools

Ifthisisanopportunitythatinterestsyou,weencourageyoutoapplyevenifyoudonotmeet100%oftherequirements.

Whatcanyouexpectfromus:

• Opportunities to learn and develop every day through a wide range of programs.
• Internal digital platforms that promote self-learning.
• Development programs according to Leadership skills.
• Specialized training according to the role.
• Learning experiences with internal and external providers.
• We love to celebrate success, which is why we have recognition programs for seniority, behavior, leadership, moments of life, among others.
• Financial wellness programs that will help you reach your goals in all stages of life.
• A flexibility program that will allow you to balance your personal and work life, adapting your working day to your lifestyle.
• And because your family is also important to us, they can also enjoy benefits such as our Wellness Line, thousands of Agreements and Discounts, Scholarship programs for your children, Aid Plans for different moments of life, among others.
  
  Weareanequalopportunityemployerandvaluediversityatourcompany.Wedonotdiscriminatebasedonrace,religion,color,nationalorigin,gender,sexualorientation,age,maritalstatus,veteranstatus,ordisabilitystatus.Werespectandvaluediversityasaworkforceandinnovationfortheorganization.

WhoAreWeLookingFor?

Education

• Bachelor's Degree Required

Experience

• 2+ years of relevant experience working with data ecosystems
• Proven oral and written communication in English
• Agency background preferred
• Strong problem-solving skills (e.g., analytical, quantitative and conceptual thinking) required
• Advanced PowerPoint and Excel skills
• Excellent communication skills
• Willingness to learn how to leverage new tools

Ifthisisanopportunitythatinterestsyou,weencourageyoutoapplyevenifyoudonotmeet100%oftherequirements.

Whatcanyouexpectfromus:

• Opportunities to learn and develop every day through a wide range of programs.
• Internal digital platforms that promote self-learning.
• Development programs according to Leadership skills.
• Specialized training according to the role.
• Learning experiences with internal and external providers.
• We love to celebrate success, which is why we have recognition programs for seniority, behavior, leadership, moments of life, among others.
• Financial wellness programs that will help you reach your goals in all stages of life.
• A flexibility program that will allow you to balance your personal and work life, adapting your working day to your lifestyle.
• And because your family is also important to us, they can also enjoy benefits such as our Wellness Line, thousands of Agreements and Discounts, Scholarship programs for your children, Aid Plans for different moments of life, among others.
  
  Weareanequalopportunityemployerandvaluediversityatourcompany.Wedonotdiscriminatebasedonrace,religion,color,nationalorigin,gender,sexualorientation,age,maritalstatus,veteranstatus,ordisabilitystatus.Werespectandvaluediversityasaworkforceandinnovationfortheorganization.

TheOpportunity

Promptly deliver key Audience Impact Engine insights to Marketing Science consultants by managing campaign tracker, partnering with data science leads

YourImpact

As a Marketing and Media Data Operations Sr Analyst, your responsibilities would consist of:

• Drive cross-team collaboration by coordinating with data science, data engineering and external analytics partners to ensure timely and accurate delivery of Audience Impact reporting to key Marketing Science and media stakeholders.
• Develop post-campaign analytic reporting
• Partner with resources to automate the ingestion of marketing plan details to streamline reporting process
• Balance ongoing process optimizations with need to deliver reporting to key stakeholders on a regular, predictable cadence
• Build knowledge around PepsiCo brands and corresponding media plans for Gatorade, Pepsi and Mountain Dew to provide relevant context and insights
• Develop Circana/syndicated data skills to understand logical relationship between business changes and business drivers.