Manager, Marketing Programmatic

1 - Corp Guadalajara; Región Centro; Híbrido; MXN 350.000 - 550.000; Jornada completa

Descripción de la vacante

IHG in Guadalajara seeks an experienced paid social expert to own global campaigns for consumer brands. You will manage multi-million dollar budgets, optimize performance, and deliver efficient outcomes while collaborating with cross-functional teams across markets.

The role requires 5-7 years of hands-on paid social experience, fluency in English, and strong data-driven decision making. Hybrid office setup with four days in Guadalajara and one day remote is offered.

Formación

• 5-7 years digital hands-on paid social media experience.
• Experience managing and optimizing paid social campaigns for consumer brands.
• Proficiency in English for cross-functional and global communication.
• Ability to manage costs while exceeding performance targets.
• Experience with large data sets and analytics methodologies.

Conocimientos

Paid social experience

Budget management

Data analysis

English communication

Cross-functional collaboration

Educación

Bachelor's degree (marketing / math / eng / statistics)

Herramientas

Meta (Facebook)

TikTok

LinkedIn

Pinterest

IAS

DoubleVerify

Microsoft Office

Descripción del empleo

Education

Bachelor's degree in marketing, mathematics, engineering, statistics, etc.

Experience

• 5-7 years digital hands-on-keys paid social media experience - global enterprise client or agency side experience preferred
• Hands-on experience managing and optimizing paid social campaigns for consumer brands within a global or multi-regional operating model. Demonstrated ownership of large-scale paid social budgets ($1M+), with accountability for performance and efficiency.
• Proficiency in English is required to communicate clearly and effectively, both verbally and in writing, with cross-functional and global stakeholders.
• Able to effectively manage costs while exceeding performance and efficiency goals
• Experience working with large data sets and understanding of analytic methodologies for evaluating data

Technical Skills and Knowledge

• Advanced proficiency with industry-specific platforms: Meta, TikTok, LinkedIn, Pinterest
• Working knowledge of 3rd party verification tools including IAS, DoubleVerify, etc
• Organized with the ability to prioritize workload from multiple stakeholders
• Microsoft Office

This role is a Guadalajara based role, four days a week in office, one day of remote work.