Luxury Brand Concept Lead | Creative Strategy & Innovation

Clase Azul México; Región Centro; On-site; MXN 600,000 - 900,000; Full time

Job summary

Clase Azul México, a luxury spirits brand, seeks a Conceptual Manager to translate creative direction into actionable concepts and brand narratives, ensuring alignment with luxury codes, craftsmanship, and market trends.

You will mentor the design team, plan the portfolio, collaborate with PMs, and explore opportunities across products, limited editions, and experiences, with occasional travel to support brand initiatives.

Qualifications

• Bachelor’s degree in a relevant field.
• Strong conceptual thinking and visual storytelling.
• Experience in luxury branding or premium products preferred.

Responsibilities

• Translate the Creative Direction into actionable concepts and guidelines.
• Define priorities for the creative portfolio aligned with brand strategy.
• Collaborate with PMs to assign projects and balance workload.
• Lead mentorship and workshops to sustain luxury codes across outputs.
• Analyze trends to identify opportunities for innovation and differentiation.

Skills

Creative innovation

Research

Graphic & visual design

Education

Bachelor’s degree in Industrial Design, Innovation and Design, or Marketing and Advertising

Job description

Clase Azul México, a luxury spirits brand, seeks a Conceptual Manager to translate creative direction into actionable concepts and brand narratives, ensuring alignment with luxury codes, craftsmanship, and market trends.

You will mentor the design team, plan the portfolio, collaborate with PMs, and explore opportunities across products, limited editions, and experiences, with occasional travel to support brand initiatives.