LATAM Programmatic Account Lead — End-to-End Campaigns

Equativ; Ciudad de México; Híbrido; MXN 900.000 - 1.500.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Aguinaldo bonus

Meal vouchers

Quarterly bonus

Medical insurance

Vacation premium

Wellhub

Parking

Language courses

Hybrid work model

Descripción de la vacante

Equativ is seeking a Key Account Manager in Mexico City to own a portfolio of Maestro accounts across LATAM. You will manage campaigns from setup to results, ensuring end-to-end ownership and strong client relationships.

You will optimize programmatic deals, provide strategic guidance, and collaborate with cross-functional teams to drive growth. Fluency in English and LATAM experience are valued.

Formación

• 3+ years of experience in account management, trading, or trafficking in digital advertising.
• Solid understanding of the programmatic ecosystem (SSP, DSP, deal types, curation).
• Experience setting up and managing programmatic deals or connections.
• Technical ability to implement tracks, tags, VAST, VPAID; working knowledge of adservers.
• Strong client-facing skills: reporting and presenting results to senior stakeholders.
• Experience with LATAM/Mexico brands or agencies; familiarity with Tier 1 trading desks is a plus.
• Familiarity with DSPs like DV360, Xandr, Amazon DSP, among others.
• Strong analytical skills with Excel/reporting tools and attention to detail.
• Intermediate-advanced English for global internal communication.
• Ownership mindset: autonomous, prioritizes multiple accounts, accountable for outcomes.

Responsabilidades

• End-to-end ownership of a portfolio of Maestro accounts (Tier 1/2 agencies, trading desks, advertisers).
• Create, set up, and optimize campaigns and programmatic deals on Maestro.
• Provide hands-on client guidance on activation strategies (audiences, formats).
• Monitor and optimize delivery and performance; troubleshoot issues.
• Report results and translate data into actionable insights for clients and upsell.
• Train clients on Maestro to enable autonomous activation.
• Coordinate with Supply and Sales teams to maximize deals and growth.
• Collaborate with Product/Analytics/Support to tailor solutions.

Conocimientos

End-to-end ownership

Programmatic ecosystem

Campaign setup & optimization

Ad tech platforms (DSPs)

Client-facing & reporting

LATAM/Mexico experience

DSP platforms familiarity

Analytical skills

English proficiency

Ownership mindset

Herramientas

DV360

Xandr

Amazon DSP

Adservers

VAST/VPAID

Descripción del empleo

Equativ is seeking a Key Account Manager in Mexico City to own a portfolio of Maestro accounts across LATAM. You will manage campaigns from setup to results, ensuring end-to-end ownership and strong client relationships.

You will optimize programmatic deals, provide strategic guidance, and collaborate with cross-functional teams to drive growth. Fluency in English and LATAM experience are valued.