Innovation & New Categories Lead (Remote)

Mondelez International Inc.; Santa Fe; Presencial; MXN 420.000 - 520.000; Jornada completa

Descripción de la vacante

Mondelez México is seeking a dynamic Brand & Portfolio Manager to lead the development and execution of consumer-centric brand plans across our portfolio including Trident, Oreo, Philadelphia, and Bubbaloo. You will collaborate with cross‑functional teams to grow revenue and profit while upholding brand vision.

You will translate consumer insights into integrated marketing campaigns, set annual objectives, allocate resources, and ensure alignment with strategy.

Formación

• Understanding of consumer behavior in the consumer goods sector
• Ability to translate insights into actionable brand plans
• Strong leadership and cross-functional collaboration skills
• Analytical mindset with creative problem-solving
• Excellent written and verbal communication and executive presentation skills

Responsabilidades

• Develop annual brand plans and allocate resources to achieve objectives.
• Recommend integrated commercial plans and marketing activities to deliver revenue and profit targets.
• Develop and execute marketing campaigns and 360-degree communications.
• Lead and influence cross-functional teams to execute brand initiatives.
• Share objectives and align with the brand vision across markets.

Conocimientos

Consumer insights

Brand management

Marketing strategy

Leadership

Communication

Presentation skills

Analytics

Cross-functional collaboration

Market analysis

Descripción del empleo

Mondelez México is seeking a dynamic Brand & Portfolio Manager to lead the development and execution of consumer-centric brand plans across our portfolio including Trident, Oreo, Philadelphia, and Bubbaloo. You will collaborate with cross‑functional teams to grow revenue and profit while upholding brand vision.

You will translate consumer insights into integrated marketing campaigns, set annual objectives, allocate resources, and ensure alignment with strategy.