Hybrid Integrated Campaign Lead

Arrow Electronics; Tlaquepaque; Híbrido; MXN 591.000 - 608.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Healthcare Insurance

Vision and Dental Assistance

Life Insurance

Restaurant Vouchers

Descripción de la vacante

Arrow Electronics is seeking a Campaign Manager to plan, coordinate, and execute integrated marketing campaigns across multiple channels. You’ll collaborate with marketing, creative, and sales to translate strategy into actionable plans, manage timelines and budgets, and optimize campaigns using data-driven insights.

The role requires 4 years of degree-related experience (3–5 years typical) with strong marketing automation and CRM tool expertise (HubSpot, Eloqua, Marketo).

Formación

• 4 year degree and 3–5 years of related experience or advanced degree without experience.
• Experience in marketing automation and traditional marketing tactics.
• Proven ability to execute creative and demand creation assets in automation software.
• Knowledge of marketing channels effectiveness and mix.
• Strong project management skills and CRM system experience (HubSpot, Eloqua, Marketo).

Responsabilidades

• Plan, coordinate, and execute integrated marketing campaigns across channels (email, web, social, digital ads, events).
• Collaborate with Marketing Account Managers, Orchestration, Creative teams, digital specialists, and sales stakeholders.
• Translate strategy into actionable campaign plans with deliverables and timelines.
• Manage campaign timelines and budgets using tools like Workfront and coordinate approvals.
• Track KPIs, analyze data, and ensure dashboards are accurate and distributed.

Conocimientos

Project management

Marketing automation

Cross-functional collaboration

Campaign execution

Educación

Bachelor's degree

Herramientas

HubSpot

Eloqua

Marketo

Workfront

Descripción del empleo

Arrow Electronics is seeking a Campaign Manager to plan, coordinate, and execute integrated marketing campaigns across multiple channels. You’ll collaborate with marketing, creative, and sales to translate strategy into actionable plans, manage timelines and budgets, and optimize campaigns using data-driven insights.

The role requires 4 years of degree-related experience (3–5 years typical) with strong marketing automation and CRM tool expertise (HubSpot, Eloqua, Marketo).