Growth Marketing Lead: Data-Driven, Remote, Experiments

Prodynamics - Corporativo; San Pedro Garza García; Remote; MXN 900,000 - 1,500,000; Full time

Job summary

Prodynamics - Corporativo is seeking an experienced Growth Marketing Manager to lead data-driven growth initiatives on a fully remote basis. The role focuses on user acquisition, activation, retention, and referral through experimentation and optimized funnels.

You will design and run A/B tests across website and app, analyze analytics, and collaborate with product, engineering, and data teams to maximize ROI and sustainable growth.

Qualifications

• 5+ years of growth/performance marketing experience.
• Proven ability to drive user growth via experimentation.
• Strong analytical skills with a data-driven mindset.

Responsibilities

• Develop and execute a growth strategy focused on user acquisition and retention.
• Identify and test new growth opportunities and channels.
• Design and manage A/B and multivariate tests across websites and apps.
• Analyze campaign data to derive actionable insights.
• Collaborate with product, engineering, and data science teams.
• Optimize onboarding flows and conversion funnels.
• Manage budgets and allocate resources for ROI.
• Stay updated on growth hacking techniques and tools.
• Report growth metrics to senior leadership.
• Foster data-driven experimentation within the marketing team.

Skills

Growth marketing

A/B testing

Marketing analytics

SQL

SEO/SEM

Paid social

Tools

Optimizely

VWO

Google Analytics

Mixpanel

Amplitude

Job description

Prodynamics - Corporativo is seeking an experienced Growth Marketing Manager to lead data-driven growth initiatives on a fully remote basis. The role focuses on user acquisition, activation, retention, and referral through experimentation and optimized funnels.

You will design and run A/B tests across website and app, analyze analytics, and collaborate with product, engineering, and data teams to maximize ROI and sustainable growth.