Gerente de Relaciones Públicas y Comunicación para WhatJobs Direct

Placements24; Monterrey; On-site; MXN 900,000 - 1,300,000; Full time

Benefits offered by this job

Competitive salary

Health insurance

Performance bonuses

Professional development

Paid time off

Retirement savings plan

Collaborative culture

Job summary

WhatJobs Direct is seeking an accomplished Public Relations and Communications Manager to lead our strategic PR initiatives and oversee media relations from Monterrey. You will drive integrated communication campaigns, manage crisis communications, and mentor junior staff in a fast-paced tech/recruitment environment.

The role requires 7+ years in PR, with at least 3 in leadership, and excellent Spanish communication skills.

Qualifications

• Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or related field.
• Master's degree is a plus.
• Minimum of 7 years of progressive PR and corporate communications experience, with at least 3 years in a leadership role.
• Proven track record of successful PR strategies that boosted brand reputation and measurable results.
• Excellent media relations skills and a strong network in tech/recruitment industries.
• Excellent Spanish written, verbal, and presentation skills.
• Based in Monterrey or willing to relocate.

Responsibilities

• Develop and implement integrated PR and communications strategies aligned with company objectives and brand values.
• Build and maintain relationships with media outlets, journalists, bloggers, and industry influencers.
• Oversee creation and distribution of press materials including releases, fact sheets, and talking points.
• Manage media relations including pitching stories and securing coverage.
• Develop crisis communication plans to manage reputational risk.
• Lead internal communications for clear, engaging messaging across the company.
• Collaborate with marketing, social, and content teams for cohesive campaigns.
• Monitor media coverage and industry trends; provide insights and recommendations.
• Manage PR budget and mentor junior staff.

Skills

Leadership

Media relations

Strategic thinking

Communication

Crisis communications

Education

Bachelor's degree in PR/Communications/Journalism/Marketing

Master's degree (a plus)

Tools

PR software

Media monitoring tools

Social media platforms

Job description

About the Role

Our client, WhatJobs Direct, is seeking an accomplished and strategic Public Relations and Communications Manager to lead their PR efforts. This is an on-site position based in the thriving business hub of Monterrey, Nuevo León . You will be responsible for developing and executing comprehensive PR and communication strategies to enhance the company's brand reputation, manage media relations, and oversee all internal and external communications. This is a critical leadership role for a seasoned professional looking to drive significant impact.

Key Responsibilities

• Develop and implement integrated PR and communication strategies aligned with company objectives and brand values.
• Build and maintain strong, long-lasting relationships with key media outlets, journalists, bloggers, and industry influencers.
• Oversee the creation and distribution of compelling press materials, including press releases, fact sheets, and executive talking points.
• Manage all aspects of media relations, including pitching stories, responding to inquiries, and securing positive coverage.
• Develop and execute crisis communication plans to effectively manage and mitigate reputational risks.
• Lead internal communication initiatives to ensure clear, consistent, and engaging messaging for employees across all levels.
• Collaborate with marketing, social media, and content teams to ensure cohesive and integrated communication campaigns.
• Monitor and analyze media coverage and industry trends, providing insights and strategic recommendations.
• Manage the PR budget effectively, ensuring optimal allocation of resources and demonstrating ROI.
• Mentor and guide junior PR staff, fostering a culture of excellence and continuous improvement.

Requirements

• Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field.
• A Master's degree is a plus.
• Minimum of 7 years of progressive experience in public relations and corporate communications, with at least 3 years in a management or leadership role.
• Proven track record of developing and executing successful PR strategies that have significantly enhanced brand reputation and achieved measurable results.
• Exceptional media relations skills and a strong network of contacts in the tech/recruitment industry.
• Excellent written, verbal, and presentation skills in Spanish.
• Demonstrated experience in crisis communications and reputation management.
• Strong strategic thinking, analytical, and problem-solving abilities.
• Experience in managing budgets and leading teams.
• Proficiency with PR software, media monitoring tools, and social media platforms.
• Must be based in or willing to relocate to Monterrey, Nuevo León .

Benefits

Our client offers a highly competitive salary, comprehensive health insurance, performance bonuses, and significant opportunities for professional development and career advancement. You will be part of a dynamic and innovative company located in a prime business district in Monterrey, Nuevo León . We provide generous paid time off, retirement savings plans, and a collaborative work culture that encourages growth and leadership. Join us and play a pivotal role in shaping the public perception of a leader in the online recruitment space.