Especialista en Category Management Remoto

Placements24; Región Centro; Hybrid; MXN 600,000 - 900,000; Full time

Benefits offered by this job

Fully remote work arrangement

Performance-based bonus

Career development opportunities

Remote team culture

Benefits package

Job summary

Placements24 seeks a Remote Category Management Specialist to drive category growth for major FMCG brands from Guadalajara, MX. The role is fully remote, requiring strong analytics and stakeholder collaboration with retailers and internal teams.

The candidate will optimize assortments, plan promotions, and develop strategies based on sales and consumer data. Excellent communication and independent work ethic are essential.

Qualifications

• Bachelor's degree in a relevant field is required.
• Minimum of 4 years experience in Category/Brand Management within FMCG.
• Strong data analysis and presentation capabilities.

Responsibilities

• Develop and execute category strategies to grow sales and market share.
• Analyze sales data and trends to optimize assortments and promotions.
• Collaborate with sales, marketing, and supply chain for alignment.
• Build relationships with retail partners and influence category management.
• Create presentations and business cases for retailers.
• Monitor performance with regular reporting and insights.
• Identify new product opportunities and support launches.

Skills

Analytical skills

Retail dynamics

Communication skills

Remote collaboration

Strategic thinking

Independent work

Education

Bachelor's degree in Business Administration, Marketing, Economics, or related field

Tools

Excel

Nielsen

IRI

PowerPoint

Job description

About the Role

Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a talented and strategic Remote Category Management Specialist. This position is based out of Guadalajara, Jalisco, MX , but the role is entirely remote, allowing for flexibility. You will be responsible for driving category growth, optimizing product assortments, and developing effective category strategies for key retail partners. This role requires a deep understanding of the FMCG market, strong analytical skills, and the ability to build collaborative relationships. We are looking for an individual who can leverage data-driven insights to influence retail strategies and enhance brand performance in a fully remote setting.

Key Responsibilities

• Develop and execute comprehensive category strategies to drive sales and market share growth for assigned brands.
• Analyze sales data, market trends, and consumer behavior to identify opportunities for product assortment optimization and promotion planning.
• Collaborate with internal sales, marketing, and supply chain teams to ensure alignment on category goals.
• Build and maintain strong relationships with retail partners, understanding their needs and influencing their category management approach.
• Develop compelling presentations and business cases to support strategic recommendations to retailers.
• Monitor category performance against key metrics and provide regular reporting and analysis.
• Identify new product opportunities and support their successful launch within the retail environment.
• Stay informed about competitor activities and industry best practices in category management.
• Effectively manage assigned product categories, ensuring optimal visibility and positioning in the retail space.

Requirements

• Bachelor's degree in Business Administration, Marketing, Economics, or a related field.
• Minimum of 4 years of experience in Category Management, Brand Management, or a related role within the FMCG industry.
• Proven track record of driving category growth and achieving sales targets.
• Strong analytical skills with the ability to interpret complex sales and market data.
• Excellent understanding of retail dynamics and category management principles.
• Proficiency in data analysis tools (e.g., Excel, Nielsen, IRI) and presentation software.
• Exceptional communication, negotiation, and interpersonal skills, vital for remote collaboration.
• Ability to work independently, manage multiple priorities, and thrive in a remote work environment.
• Strategic thinker with a passion for consumer goods and retail.

Benefits

• Competitive salary and performance-based bonus structure.
• Fully remote work arrangement offering significant flexibility.
• Opportunity to work with leading brands in the FMCG sector.
• Continuous learning and professional development opportunities.
• Collaborative and supportive remote team culture.
• Company benefits package.

Make a significant impact on category performance and retail strategies.