Digital Program Lead: Campaigns & Web Experience

Citi; Ciudad de México; Presencial; MXN 700.000 - 900.000; Jornada completa

Descripción de la vacante

Citi in Mexico City is seeking a Digital Program Mgt Sr Analyst to drive program campaigns and strategic projects. You will coordinate with marketing, legal, and operations, while building assets and optimizing the fan experience across channels.

Ideal candidates have 5–8 years in marketing programs, strong communication, and the ability to work in a fast-paced environment with multiple stakeholders. This role emphasizes strategic thinking and cross‑functional execution.

Formación

• Bachelor's degree or equivalent experience.
• 5–8 years of experience in marketing programs or similar.
• Strong communication and collaboration skills.

Responsabilidades

• Support management of program campaigns and strategic projects.
• Build creative assets for weekly email communications and review process with legal.
• Support website redesign and launch with stakeholders, agency, legal and operations.
• Manage microsite with vendor management and contractual updates.
• Improve customer experience by coordinating with partners and training teams.
• Develop and maintain quarterly marketing dashboard to track metrics.
• Manage relationships with internal marketing channel partners and approvals.
• Collaborate with Decision Management and analytics teams to target audiences and secure TCF/MCRA approvals.
• Evaluate marketing tech vendors to improve efficiencies.
• Support other strategic projects and compliance tasks as needed.
• Manage internal ticket request process and fulfillment.
• Assess risk in business decisions, ensure compliance, and escalate issues with transparency.

Conocimientos

Excellent communication

Organizational savvy

Attention to detail

Fast-paced environment

Educación

Bachelor's degree or equivalent experience

Herramientas

Microsoft Excel

PowerPoint

Outlook

Descripción del empleo

Citi in Mexico City is seeking a Digital Program Mgt Sr Analyst to drive program campaigns and strategic projects. You will coordinate with marketing, legal, and operations, while building assets and optimizing the fan experience across channels.

Ideal candidates have 5–8 years in marketing programs, strong communication, and the ability to work in a fast-paced environment with multiple stakeholders. This role emphasizes strategic thinking and cross‑functional execution.