Customer Engagement and Operations Manager, Global Ads Marketing

Google Inc.; Ciudad de México; Presencial; MXN 900,000 - 1,200,000; Jornada completa

Descripción de la vacante

A global tech company is hiring a Customer Engagement and Operations Manager for their Global Ads Marketing team in Mexico City. The role requires experience in digital marketing and project management, along with proficiency in SQL and Google Ads. You will own marketing campaigns, collaborate with stakeholders, and drive operational efficiency across various projects. Ideal candidates will have a Bachelor's degree and 4 years of experience in a similar role.

Formación

• 4 years of experience managing digital marketing campaigns with measurable outcomes.
• Experience with multi-channel lifecycle marketing and variant testing.
• Ability to integrate AI capabilities for campaign optimization.

Responsabilidades

• Own operations for campaign planning, delivery, and measurement.
• Identify and integrate AI to improve operational efficiency.
• Partner with teams to unlock new channels and enhance marketing effectiveness.

Conocimientos

Digital marketing campaign management

Stakeholder collaboration

Project management

Generation AI tools knowledge

Cross-functional partnership

Educación

Bachelor's degree or equivalent

Herramientas

SQL

Google Ads

Marketing Automation

Descripción del empleo

Customer Engagement and Operations Manager, Global Ads Marketing

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Mid

Experience driving progress, solving problems, and mentoring more junior team members; deeper expertise and applied knowledge within relevant area.

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Please submit your resume in English - we can only consider applications submitted in this language.

Only applications of candidates with Mexican citizenship will be evaluated for this role in compliance with the provisions of Article 7 of the Federal Labor Law.

• Bachelor's degree or equivalent practical experience.
• 4 years of experience in managing digital marketing campaigns with online measurement and operations driving customer impacts.
• Experience in working cross-functionally with stakeholders and teams.
• Experience with project management, cross-functional collaboration and stakeholder collaboration.

Preferred qualifications:

• Experience with multi-channel (e.g., email, notifications, messaging, etc.) lifecycle marketing and variant testing.
• Experience with relational databases including SQL queries, database definition, and schema design.
• Experience with Google products and Google Ads.
• Experience with Marketing Automation technology and the online advertising industry.
• Ability to work in a organization.
• Ability to surface performance opportunities.

About the job

The Advertiser Engagement and Operations team is at the center of architecting how marketers connect with and enable success for Google Ads customers, delivering meaningful customer interactions at scale, with continually optimized messaging infrastructure, intelligence, and operations.

In this role you will get an opportunity to push the boundary of how marketers engage with customers at scale, identifying opportunities to unlock new channels, driving operational efficiency, and amplifying impact for customers, leveraging Generative AI (GenAI) tools and solutions. You will be responsible for liaising with various marketing teams to build marketing campaigns and advocacy programs for the success of our advertisers. You will build cross functional partnerships with marketing, vendor partners, infrastructure, and analytics teams to enable campaign execution and optimize existing processes.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Responsibilities

• Own the operations (e.g., campaign planning, delivery, measurement) for business programs for Google Ads advertisers.
• Identify opportunities and integrate GenAI capabilities to drive operational efficiency and optimize campaigns.
• Partner with infrastructure teams to unlock and land new channels to connect with customers.
• Work with marketing and analytics teams to establish best practices for campaign execution and optimize existing processes.
• Manage campaign development workflows and cross-functional stakeholder engagement.

Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy , Know your rights: workplace discrimination is illegal , Belonging at Google , and How we hire .

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.