Country Manager

XPENG Deutschland; Ciudad de México; Presencial; USD 70,000 - 90,000; Jornada completa

Descripción de la vacante

A leading smart technology company in Mexico seeks a Marketing Manager with over 10 years of experience. This role involves market research, strategy development, and coordination with local partners to promote the brand and products. Ideal candidates should have a background in marketing or business administration and be familiar with the Mexican market. English proficiency and adaptability are required.

Formación

• 10+ years of marketing experience, preferably in the Mexican and LATAM market.
• Familiar with local culture and consumption habits.
• Strong innovative thinking and adaptability.

Responsabilidades

• Conduct research on consumer behavior and industry trends in the local market.
• Develop regional marketing strategies and collaborate with local partners.
• Lead the back-office support team and ensure alignment with goals.

Conocimientos

Market analysis

Communication skills

Team management

Adaptability

Educación

Bachelor's degree or above in Marketing/International Trade/Business Administration

Descripción del empleo

XPENG is a leading smart technology company at the forefront of innovation, integrating advanced AI and autonomous driving technologies into its vehicles, including electric vehicles (EVs), electric vertical take-off and landing (eVTOL) aircraft, and robotics. With a strong focus on intelligent mobility, XPENG is dedicated to reshaping the future of transportation through cutting-edge R&D in AI, machine learning, and smart connectivity.

Job Responsibilities

• Do research and understand consumer behavior, competitive landscape, and industry trends in the local market, assess market potential and opportunities, to provide a basis for the company to formulate targeted product planning, market entry modes, marketing strategies, sales and after-sales service networks, etc.
• Develop regional market brand, marketing strategy plans, and organize internal & external resources to collaborate with local partners to promote brand, product, network, after-sales service, and other aspects based on the company's objectives, resources, and strategies, as well as the local market conditions. Conduct tracking of execution effects and continuously improve.
• Organize and lead the back-office support team in the regional market, plan and formulate regional work objectives and strategies, clarify team divisions, coordinate resources, and ensure close collaboration to achieve goals.
  
  

Job Requirements

• Bachelor's degree or above, with majors in Marketing, International Trade, Business Administration, or related fields preferred.
• Over 10 years of marketing work experience, with priority given to those with experience in the Mexican and LATAM market and subsidiary start-up (from 0 to 1).
• Familiar with the local culture, business environment, and consumption habits in Mexico.
• Excellent market analysis, planning, and execution capabilities.
• Strong team management experience and communication/collaboration skills.
• Strong innovative thinking and adaptability, able to adjust strategies promptly in response to market changes.
• English as a working language, and willing to accept overseas business trips/assignments.