Country Manager

XPENG & Volkswagen Group; Ciudad de México; Presencial; USD 80,000 - 120,000; Jornada completa

Descripción de la vacante

A leading automotive company in Mexico is seeking an experienced marketing professional to drive regional strategies and collaborate with partners. The ideal candidate will have over 10 years of marketing experience, preferably in the Mexican and LATAM markets. This role requires strong team management and market analysis skills, along with the ability to adapt strategies based on market trends.

Formación

• Over 10 years of marketing work experience, preferably in the Mexican and LATAM market.
• Familiar with local culture, business environment, and consumption habits in Mexico.
• Strong innovative thinking and adaptability to market changes.

Responsabilidades

• Conduct market research to understand consumer behavior and industry trends.
• Develop marketing strategies and collaborate with local partners.
• Lead the back-office support team to achieve regional objectives.

Conocimientos

Market analysis

Planning capabilities

Execution capabilities

Team management

Communication skills

Adaptability

Educación

Bachelor's degree in Marketing, International Trade, Business Administration

Descripción del empleo

XPENG is a leading smart technology company at the forefront of innovation, integrating advanced AI and autonomous driving technologies into its vehicles, including electric vehicles (EVs), electric vertical take-off and landing (eVTOL) aircraft, and robotics. With a strong focus on intelligent mobility, XPENG is dedicated to reshaping the future of transportation through cutting-edge R&D in AI, machine learning, and smart connectivity.

Job Responsibilities

Do research and understand consumer behavior, competitive landscape, and industry trends in the local market, assess market potential and opportunities, to provide a basis for the company to formulate targeted product planning, market entry modes, marketing strategies, sales and after-sales service networks, etc.

Develop regional market brand, marketing strategy plans, and organize internal & external resources to collaborate with local partners to promote brand, product, network, after-sales service, and other aspects based on the company's objectives, resources, and strategies, as well as the local market conditions. Conduct tracking of execution effects and continuously improve.

Organize and lead the back-office support team in the regional market, plan and formulate regional work objectives and strategies, clarify team divisions, coordinate resources, and ensure close collaboration to achieve goals.

Job Requirements

Bachelor's degree or above, with majors in Marketing, International Trade, Business Administration, or related fields preferred.

Over 10 years of marketing work experience, with priority given to those with experience in the Mexican and LATAM market and subsidiary start-up (from 0 to 1).

Familiar with the local culture, business environment, and consumption habits in Mexico.

Excellent market analysis, planning, and execution capabilities.

Strong team management experience and communication/collaboration skills.

Strong innovative thinking and adaptability, able to adjust strategies promptly in response to market changes.

English as a working language, and willing to accept overseas business trips/assignments.

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