Copy of Regional Marketing Manager

Reap; México; Híbrido; MXN 1,465,000 - 2,199,000; Jornada completa

Descripción de la vacante

A global financial technology firm is seeking a Regional Growth Marketing Manager based in Mexico or Brazil. The ideal candidate will lead marketing efforts across the LATAM region, focusing on innovative campaign strategies and data-driven results. Candidates should have 7–10 years of regional marketing experience, a Bachelor's degree, and be fluent in English and Spanish or Portuguese. This role offers flexible work arrangements and opportunities within a growing fintech startup.

Servicios

Opportunity to work with a great team

Flexible work arrangements

Culture of innovation and inclusion

Formación

• 7–10 years of regional marketing experience, preferably in fintech, web3, or SaaS.
• Proven ability to design innovative marketing strategies that drive engagement.
• Proficiency with modern marketing tech stack and AI tools.

Responsabilidades

• Develop and execute field and growth marketing strategies focused on lead generation.
• Design and run creative campaigns that generate significant impact.
• Launch integrated marketing campaigns across various channels.
• Analyze market trends and share insights with global teams.
• Build and maintain relationships with local partners and stakeholders.
• Plan and manage regional events, ensuring execution within scope.
• Collaborate with sales and product teams to align campaigns with pipeline goals.
• Track and report on campaign effectiveness, applying a data-driven approach.

Conocimientos

Creativity

Project management

Data-driven decision making

Collaboration

Fluent in English and Spanish or Portuguese

Educación

Bachelor’s degree in Marketing, Business, or related field

Herramientas

HubSpot AI

ChatGPT

Jasper

Analytics platforms

Descripción del empleo

About Reap

Reap is a global financial technology company headquartered in Hong Kong with employees across multiple countries. We enable financial connectivity and access for businesses worldwide by combining traditional finance with stablecoins for efficient money movement.

Through our stablecoin-powered corporate cards, payments, and expense management tools, we streamline financial operations and help businesses scale. Our APIs enable businesses to integrate stablecoin-enabled finance into their own products and services—from issuing Visa cards to facilitating cross-border payments.

Backed by leading investors including Index Ventures and HashKey Capital, Reap is building the future of borderless, stablecoin-enabled finance.

We Want You!

We are seeking a Regional Growth Marketing Manager based in Mexico or Brazil to lead our marketing efforts across the LATAM region.

You’re an ideal candidate if:

• You thrive in high-growth environments and want to shape the future of fintech in LATAM
• You’re creative, experimental, and not afraid to try bold ideas that stand out
• You enjoy rolling up your sleeves and blending strategy with hands-on execution
• You’re collaborative, vocal, and comfortable working across distributed teams
• You have a proven track record of hitting ambitious goals and timelines
• You’re self-motivated and thrive in a fast-paced, dynamic, and fun environment

Responsibilities

Develop and execute field and growth marketing strategies tailored to the LATAM market, focusing on lead generation and brand awareness

Design and run creative, out-of-the-box campaigns (from partnerships to grassroots activations) that generate outsized impact and media attention

Launch integrated marketing campaigns across digital, events, and direct channels with clear objectives, KPIs, and ROI targets

Analyze LATAM market trends, customer behaviors, and competitive dynamics to share insights with global teams

Build and maintain relationships with local partners, influencers, and industry stakeholders to enhance visibility and credibility

Plan and manage regional events, webinars, and conferences, ensuring execution within scope and budget

Collaborate with sales, product, and customer success teams to align campaigns with pipeline goals

Track, measure, and report on campaign effectiveness, applying a data-driven marketing mindset to optimize results

Travel across LATAM as needed to support regional marketing activities

Qualifications

Bachelor’s degree in Marketing, Business, or related field

7–10 years of regional marketing experience, preferably in fintech, web3, or SaaS; mix of B2B and B2C experience is a plus

Fluent in English and Spanish or Portuguese (both preferred); Mandarin is a plus

Proven ability to design innovative marketing strategies that drive engagement and results

Strong project management skills: able to juggle multiple priorities, budgets, and deadlines

Excellent vendor negotiation and stakeholder management skills

Analytical and data-driven approach to marketing decisions

Proficiency with modern marketing tech stack and AI tools (e.g., HubSpot AI, ChatGPT, Jasper, analytics platforms)

Based in Mexico or Brazil, with flexibility to travel across the region

Comfortable working in a hybrid or remote setup depending on location

What We Offer

• Opportunity to work with a great team in a fast-growing fintech startup
• Flexible work arrangements in a hybrid working environment
• A culture of innovation, inclusion, competition and fun