Content Strategist (Remote Mexico) - Future Opening

Directive; Toluca; A distancia; MXN 919,000 - 1,288,000; Jornada completa

Descripción de la vacante

A leading marketing agency in Toluca is seeking a Content Strategist to manage day-to-day client deliverables and develop custom strategies. The ideal candidate has proven success in implementing SEO principles and strong communication skills. This remote-first role allows for flexibility and offers comprehensive benefits to support work-life balance.

Servicios

Medical, dental, and vision plans

Unlimited PTO

Annual bonus

401(k) with company match

Access to certified therapists

Formación

• Proven track record of success in SEO and content strategy.
• Ability to analyze website traffic and metrics.
• Comfortable in client-facing roles.

Responsabilidades

• Create client strategies and best practices.
• Set goals using available data.
• Ensure execution of planned strategies.
• Act as the main client interface.
• Regularly report progress to clients.

Conocimientos

SEO principles implementation

Analytical insight

Strong communication

Familiarity with industry tools

Organizational skills

Enthusiasm for digital marketing

Agency experience

B2B tech/SaaS experience

Herramientas

Google Analytics

Google Search Console

SEMRush

Ahrefs

Screaming Frog

Descripción del empleo

Directive Consulting is the leading B2B performance marketing agency that delivers real revenue—not just leads. We use Customer Generation (a marketing methodology developed by us) to cut through the noise. Forget MQLs—we’re here to drive pipeline, fuel SQLs, and scale brands that are serious about growth. From Paid Media and SEO to CRO, RevOps, and Go-To-Market Strategy, we build marketing engines that win in SaaS and across B2B industries.

We move fast. We think boldly. We are elite. We hire people who challenge the status quo and push campaigns past what’s expected - sparking demand for bold, innovative brands. If you live for performance, love solving hard problems, and want your work to actually mean something, you’ll fit right in.

About The Role

The Content Strategist is a crucial, client-facing role that is responsible for day-to-day client deliverables, creating and managing custom client strategies, and communicating both with clients and internal stakeholders. The Strategist is responsible for more Enterprise clients and is expected to have a deep understanding of their service line and how it impacts other areas of business to create a holistic marketing strategy.

What You'll Do

• Strategic Excellence and Best Practices: Strategists are responsible for creating custom strategies and implementing best practices for their clients that ultimately result in achieving our NSMs.
• Goal Setting: Strategists are responsible for using available data to set goals for clients during their engagement period.
• Project Management: Strategists are responsible for ensuring that their planned strategy is executed.
• Internal and External Communication: Strategists are the main interface between our clients and our team.
• Reporting: Strategists are expected to regularly report to clients the progress and impact of their strategy.

What You'll Bring

• A proven track record of success around implementing SEO principles and content strategy: keyword research, on-page optimization, and link building
• Analytical insight: ability to analyse website traffic and SEO metrics using tools like Google Analytics
• Strong Communication skills: comfortable client facing and owning relationships with key stakeholders
• Strong familiarity with industry tools such as Google Search Console, Google Analytics, SEMRush, Ahrefs, Screaming Frog/crawling tools
• Proven organisational, project, and time management skills
• Genuine enthusiasm for digital marketing, SEO and Content
• Must have agency experience
• Must have B2B tech and/or SaaS experience

Goals

• NSM Attainment: 100%
• MRR Retainment: 96%
• CSAT > 4.2
• Upsells / Cross-sells / Referrals

What We Offer

We have a set living wage at Directive, Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle, Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents.

Benefits To Support The Whole Person, Mental - Access to certified therapists through Spring Health, membership to Headspace, Physical - Gympass, Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave, Financial - Traditional and Roth 401(k) with a 3% company match, Bonus - Annual bonus based on tenure, which scales in total amount over time, Annual Anniversary Trip with peers and executive leadership for fun and entertainment!

Work Environment Requirements

As a remote-first company, you’ll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.