Content Marketer (Social)

Growth Troops; Ciudad de México; A distancia; USD 40,000 - 60,000; Jornada completa

Descripción de la vacante

A leading men’s health company is seeking a talented Content Marketer to drive their social media presence across platforms like LinkedIn and Instagram. You will manage the content calendar, create engaging posts, and analyze performance metrics to enhance audience engagement. If you have a knack for storytelling and understanding brand voice, this role offers a significant opportunity to shape the narrative and expand reach.

Formación

• 2-3 years experience in social content marketing with a portfolio.
• Clear written English required; Spanish or Portuguese is a bonus.

Responsabilidades

• Draft and schedule posts across various social platforms weekly.
• Analyze post engagement and adjust content strategies.

Conocimientos

Written English

Social Content Creation

Brand Storytelling

Analytics Tracking

Herramientas

Canva

Figma

CapCut

Later

Hootsuite

Google Sheets

GA4

Descripción del empleo

Content Marketer — Social

Full-time

• Remote (Americas time zones preferred)
• Reports to the Head of Marketing
  
  

The Job

Work for one of the fastest growing men's health companies in the world. The Content Marketer shapes the company’s voice across LinkedIn, Instagram, TikTok, and X. Success in this role is measured by the consistency of scheduled posts, the clarity of brand storytelling, and month-over-month growth in reach and engagement.

What the Role Looks Like Week to Week

• Monday begins with a quick social‐trends scan and a draft agenda for next week’s posts.
• By mid-week, you have written copy, sourced visuals, or filmed short clips, then loaded everything into the scheduler with on-brand captions and hashtags.
• You spend part of each day moderating comments, jumping into relevant threads, and flagging customer feedback for the product team.
• Every Friday, you export analytics, annotate the wins and misses, and recommend tweaks to the content calendar before the next sprint.
  
  

Tools in Daily Rotation

Canva or Figma for graphics, CapCut for quick edits, a social scheduler such as Later or Hootsuite, and Google Sheets or GA4 for performance tracking. Familiarity with sentiment-analysis or AI-assisted writing tools is a bonus.

Experience That Fits

Candidates typically bring two to three years of hands-on social-content work, a portfolio that shows crisp copy and at least one short-form video, and comfort owning a multi-channel calendar without daily supervision. Clear written English is required; conversational Spanish or Portuguese earns extra credit.

First-Quarter Milestones

Within ninety days you will have:

• published thirty consecutive days of on-schedule posts,
• lifted average engagement per post by at least ten percent, and
• delivered a simple dashboard that leadership can check at a glance.
  
  

Why This Role Matters

The social feed is often a prospect’s first introduction to the brand; owning it means steering the tone of every subsequent conversation. If building audience and shaping narrative feels like second nature, this seat is yours to claim.