Consumer Marketing Specialist

Philips International; Estado de México; Presencial; USD 40,000 - 60,000; Jornada completa

Descripción de la vacante

A leading health technology company seeks a Consumer Marketing Specialist to drive marketing communication and business performance in Mexico and North LATAM. The role requires at least 6 years of B2C marketing experience and a degree in marketing or related fields. Responsibilities include implementing marketing strategies, analyzing consumer journeys, and launching new propositions that align with market conditions. This position is full-time and office-based in Huixquilucan, requiring on-site presence.

Formación

• 6+ years of experience in marketing in B2C Companies.
• Experience in deploying marketing strategies effectively.
• Ability to analyze and improve consumer experience.

Responsabilidades

• Deliver the marketing strategy and activities.
• Analyze consumer experience to meet marketing objectives.
• Participate in shopper marketing plans development.

Conocimientos

Market intelligence

Product portfolio

Marketing content creation

B2C Marketing

Educación

Degree in marketing, communications, or business

Descripción del empleo

Consumer Marketing Specialist page is loaded

Consumer Marketing Specialist

Apply locations Huixquilucan de Degollado time type Full time posted on Posted Yesterday job requisition id 558181

Job Title

Consumer Marketing Specialist

Job Description

Consumer Marketing Specialist

The Consumer Marketing Specialist is responsible for preparing new product introduction, driving marketing communication and ensuring business performance in Mexico and North Latam's sales ambition to grow.

Your role:

• Responsible for delivering the marketing strategy, deploying activities, and guaranteeing growth business results within Marketplaces and key clients in Mexico and North LATAM Countries.
• You will partner with Marketing, Media, and Commercial teams, in order to drive business growth via activities and campaigns, based on global roadmap and local market requirements.
• Analyzes the consumer experience journey across categories to identify key triggers and barriers, helping to inform the marketing objectives and required behavior shifts to meet business goals.
• Participates in the development of shopper marketing plans with relevant teams, ensuring the successful launch of new propositions that are in line with consumer expectations and market conditions.

You're the right fit if:

• You’ve acquired +6 years of experience in marketing in B2C Companies.
• Your skills include market intelligence, product portfolio and marketing content creation.
• You have a degree in marketing, communications, or business.
• You’re a resourceful person, eager to find alternatives in a innovative way.

• You have agility to execute in a fast-paced environment

How we work together

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

This is an office role in our office in Huixquilucan (Interlomas) .

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.

• Learn more about our business .
• Discover our rich and exciting history.
• Learn more about our purpose.
• Learn more about our culture.

At Philips, we believe that every human matters. As a global health-tech leader, we focus on improving people’s health and wellbeing through meaningful innovation. The people who work here share our passion and are motivated to bring this purpose to life.

For more than 130 years, we have been creating technologies and innovations that improve people's lives and support healthcare practitioners. Headquartered in the Netherlands and operating in more than 100 countries globally, we focus our advanced technology and deep clinical and consumer insights on Precision Diagnosis, Image Guided Therapy, Enterprise Informatics, Monitoring/ Connected Care, Sleep & Respiratory Care and Personal Health.

We’re committed to building a diverse and inclusive workplace culture where people feel heard, valued and connected. Because we know the possibilities are unlimited when people feel empowered to grow and succeed together.

It is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to age, color, citizenship, disability or perceived disability, ethnicity, gender, gender identity or expression, genetic information, marital or domestic partner status, military or veteran status, national origin, pregnancy/childbirth, race, religion, sexual orientation, or any other category protected by federal, state and/or local laws.

For US applicants only: Philips is an equal employment opportunity and affirmative action employer Disability/Veteran.Click here to review "EEO Is The Law and Supplement” Poster.Click here to review the Pay Transparency Nondiscrimination Statement.

As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.