Chief Communications & Brand Steward

Lapieza; Ciudad de México; On-site; MXN 420,000 - 600,000; Full time

Job summary

Lapieza is seeking a seasoned PR professional to shape how our brand is seen, heard, and remembered in a fast-moving environment. You will own our external voice, turning stories into visibility and relationships into opportunities, driving growth while protecting credibility.

You will design high-impact PR strategies, cultivate media relationships, and craft compelling communications. This role requires proactive leadership, English fluency, and crisis-communication expertise to navigate

Qualifications

• Experience in Public Relations, Corporate Communications, or Media Relations (ideally 7+ years).
• Advanced English with polished written and verbal communication.
• Hands-on experience managing crisis communication.
• Ability to juggle multiple projects and priorities without losing focus.

Responsibilities

• Design and lead high-impact PR and communication strategies that elevate our brand reputation.
• Cultivate and expand meaningful relationships with media outlets, journalists, and key external stakeholders.
• Craft compelling press releases, key messages, media statements, and communication materials that get noticed.
• Take the lead in crisis communication, protecting and strengthening our reputation when it matters most.
• Bring internal and external teams together on cross-functional communication projects.
• Keep a pulse on media coverage, anticipate potential risks, and spot new opportunities to boost our visibility and positioning.

Skills

Media relations

Crisis communication

PR strategy

Stakeholder management

English proficiency

Job description

Lapieza is seeking a seasoned PR professional to shape how our brand is seen, heard, and remembered in a fast-moving environment. You will own our external voice, turning stories into visibility and relationships into opportunities, driving growth while protecting credibility.

You will design high-impact PR strategies, cultivate media relationships, and craft compelling communications. This role requires proactive leadership, English fluency, and crisis-communication expertise to navigate