Cadillac/Buick/GMC Brand Coordinator

Financecolombia; Ciudad de México; Presencial; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A leading automotive company is seeking a Digital Marketing Specialist to assist in social media content planning and community engagement. This hybrid role requires collaboration with cross-functional teams and a keen understanding of social media trends. Candidates should have experience in digital media strategy and a strong analytical background. Join us to help develop impactful content that resonates across digital platforms.

Formación

• Experience in digital media strategy and content planning.
• Strong understanding of social media platforms and analytics.
• Excellent project management and organizational skills.

Responsabilidades

• Assist in the development of social media strategies and content.
• Manage brand digital channels for optimized performance.
• Support community engagement and influencer relationships.

Descripción del empleo

Hybrid: This position requires to work 3 days on site 2 days at home remote on a full-time basis

Key Responsibilities:

• Content Planning Support: Assist the digital media team and external agencies in the development of evergreen social media strategies and content, ensuring alignment with content pillars, product education, and seasonal content needs.
• Channel Management Support: Assist in managing brand digital channels, ensuring content is formatted correctly and optimized for platform-specific best practices.
• Community Development & Engagement: Support the development of loyal social media communities across platforms, assisting in managing influencer relationships and user-generated content (UGC) initiatives to foster brand advocacy.
• Project Management Support: Help organize meetings with internal and external teams to coordinate content planning, timelines, and deliverables. Track the progress of social media campaigns and ensure all milestones are met.
• Collaboration: Work closely with cross-functional teams, agencies, and partners throughout the content development process to ensure successful campaign execution.
• Metrics Reporting Assistance: Collaborate with the analytics team to gather data and provide insights for monthly performance reports, helping to refine future content strategies.
• Platform Best Practices: Assist in maintaining relationships with social platform partners, learning from best practices, and staying informed on innovative content strategies.
• Brand Consistency: Help ensure that all content on digital platforms reflects the correct brand tone, voice, and messaging.
• Trend Monitoring: Stay updated on emerging trends in social media to support the development of timely and relevant content strategies.
• Global Coordination Support: Assist in aligning content sharing strategies across global teams, ensuring content resonates in multiple markets.