Brand Creative Lead - E-commerce Brand

Scale Up Recruiting Partners; Cancún; A distancia; MXN 1,465,000 - 1,832,000; Jornada completa

Descripción de la vacante

A fast-growing DTC e-commerce company is seeking a Brand Creative Lead to shape and steward its visual identity across its pet product brands. The role involves overseeing all brand visuals, driving performance through strategic design, and collaborating with various teams. Ideal candidates will have strong packaging and digital design expertise along with 4–7+ years of relevant experience. This position is remote, open to candidates located in the LATAM region.

Servicios

Direct impact on brand perception and growth

Opportunity to shape creative direction

Work with a passionate pet-loving team

Formación

• 4–7+ years in brand/creative roles.
• Strong experience in DTC e-commerce or consumer goods packaging.
• Portfolio showing packaging, email, and digital campaigns.

Responsabilidades

• Lead brand identity and visual standards across multiple DTC brands.
• Design and/or direct packaging for consumer goods.
• Ensure cohesive, conversion-friendly design across all materials.

Conocimientos

Packaging design

Digital design

Brand management

Conversion optimization

Herramientas

Adobe Suite

Figma

Descripción del empleo

Overview

We’re Hiring! Brand Creative Lead - E-commerce Brand

Location: Remote (LATAM region)

Industry: DTC E-commerce / Pet Products

Our client, a fast-growing, profitable DTC e-commerce company in the pet space, is looking for a creative leader with strong packaging and digital design expertise to shape and steward the visual identity of their multi-brand portfolio. This is a high-impact role where you’ll own the brand experience across packaging, email, ads, landing pages, and product visuals — ensuring everything is consistent, high-quality, and built to convert.

About The Company

Our client operates a growing portfolio of 8 pet brands, generating 8-figure revenue through subscription-based models. With sales across Shopify, Amazon, Walmart, Chewy, and TikTok Shop, they’ve built a loyal customer base — and now they’re ready to elevate their creative and brand identity across all touchpoints.

What They’re Looking For

The Brand Creative Lead will oversee all brand visuals and ensure they connect emotionally with customers while driving performance. You’ll combine strategic brand vision with hands-on design and feedback, collaborating with growth, product, and development teams.

Key Responsibilities

• Lead brand identity and visual standards across multiple DTC brands.
• Design and/or direct packaging for consumer goods (must-have).
• Ensure cohesive, conversion-friendly design across emails, ads, landings, product photography, and print.
• Partner with developers on UX/UI for landing pages and websites.
• Manage and mentor freelance designers, giving clear, detailed feedback.
• Act as brand steward, ensuring consistency, accuracy, and alignment with performance goals.
• Report directly to the CEO, contributing to brand and marketing strategy.

Ideal Candidate Profile

• 4–7+ years in brand/creative roles.
• Strong experience in DTC e-commerce or consumer goods packaging (CPG, cosmetics, food, pet).
• Portfolio showing packaging + email + digital campaigns.
• Hands-on design ability (Adobe Suite, Figma).
• Experience working with freelancers/teams and managing multiple brands.
• Analytical mindset: understands how design impacts conversion.

Why Join

• Own and shape the creative direction of a fast-scaling portfolio.
• Lead high-visibility creative work that millions of pet parents will see.
• Work with a passionate, pet-loving, entrepreneurial team.
• Direct impact: your creative decisions = brand perception + growth.

If you’re a brand builder with packaging experience and a keen eye for conversion-focused design, we’d love to hear from you.